| | | | STS-GRIOT Gets Organized with Facilis TerraBlock SAN
 Michigan-based creative editorial boutique STS-GRIOT offers clients a complete post-production experience – delivering rough cuts, finishing, motion graphics, compositing, color grading, sound design and more. Award-winning editors at the mid-size studio collaborate with local and national ad agencies to deliver TV and web spots for high-profile companies such as Toyota, Ford, Chevy, Comcast and the US Navy.
published 1 week ago read more | | | | |
| | | | SCRATCH and SCRATCH Lab Are Key to Rolling Out Red Carpet for Cannes Film Festival 2013
ASSIMILATE Congratulates SCRATCH Artists on Festival de Cannes 2013 Entries
At the 66th Festival de Cannes, May 15 - 26, several films on the competition roster have been created by filmmakers whose post-production companies used ASSIMILATE’s SCRATCH® DI software in their digital workflows for conform, color grading, and finishing, and/or SCRATCH Lab® for their production dailies or VFX reviews. The Cannes Film Festival is the world’s premier showcase for independent and international filmmakers. (http://www.festival-cannes.fr/en.html)
published 1 week ago read more | | | | |
| | | | HIFI Project Provides Music & Sound Design For Visually Compelling Starz Re-Brand Campaign
 Collaborating with ad agency Fallon, HiFi Project is the creative force behind the music and sound design for the new, visually compelling re-brand for cable network STARZ. According to HiFi Creative Director/Composer Paul Robb, this was the most extensive sonic branding campaign to date for the company, which is better known for working on commercial and advertising campaigns such as new spots for Gap, Jaguar, and Chevy.
published 2 weeks ago read more | | | | |
| | | | Lions and Tigers and Bears, Oh My!
 Hollywood Center Studios Hosts Stock Shoot for GreenScreen Animals
Things were wild on Stage 12 at Hollywood Center Studios recently as a pair of gray wolves, two grizzly bears, a leopard, a lion, an African elephant and other exotic animals stopped by for their close-ups. The occasion was a 3-day shoot conducted by GreenScreen Animals, a Santa Monica supplier of specialty stock footage, that was seeking to add to its one-of-a-kind collection of more than 3000 stock images of wild animals.
published 3 weeks ago read more | | | | |
| | | | Antenna Forges Creative Pact with Barcelona’s Custom EFX
 Studios plan to collaborate on advertising projects originating in the U.S., Europe and elsewhere.
Seeking to extend its global footprint and add some European flair to its creative offerings, multi-platform content creation company Antenna has forged a strategic alliance with Barcelona-based Custom EFX. The agreement provides Antenna with access to the talent and resources of one of Europe’s top boutique providers of visual effects, animation and post-production services, with a client list that includes some of the world’s best known brands. Custom EFX secures access to the U.S. market via a well-established production services provider with a strong, national sales network. It will also have the opportunity to market Antenna’s services in Europe.
published 3 weeks ago read more | | | | |
| | | | Cut+Run’s Georgia Dodson & Staci LeVan Edit The New Janusz Kaminski-Directed Transamerica Campaign for JWT Atlanta
 Everybody has a moment when they say “It’s Real Now.” That’s the premise behind the new Transamerica campaign via agency JWT Atlanta, directed by Janusz Kaminski and edited by Cut+Run’s Georgia Dodson and Staci LeVan. The campaign features an anthem broadcast spot and extended web films featuring narratives surrounding pivotal moments in people’s lives where financial planning and investments can transform tomorrow: The wonder experienced with the birth of a child, funding your child’s dream college, retirement happiness and more. The online films are featured on the Transamerica website and via Facebook where audiences can submit their “It’s Real Now” moments.
published 3 weeks ago read more | | | | |
| | | | Imaginary Forces Paints With Love For Toyota
 Ever get so caught up in the sometimes-arduous task of car shopping that you forget that it is actually meant to be fun? Imaginary Forces art director Joan Lau and creative director Michelle Dougherty bring back the youthful elation of selecting that lustrous new set of wheels in the charming :60 animation, “Love in One Mile,” for Toyota out of Saatchi London, co-produced with Supergoober, London.
published 4 weeks ago read more | | | | |
| | | | Motion Graphics Studio leftchannel Breathes Optimism into PSA for Natural Resources Defense Council
 Award-Winning Company’s Animated Short Tackles Marine Pollution Crisis For International Environmental Advocacy Non-Profit
Looking to shed light on the disastrous effects plastics are having on the world’s oceans, the international environmental advocacy non-profit group Natural Resources Defense Council (NRDC) turned to leftchannel – the motion design studio led by Executive Creative Director and President Alberto Scirocco.Leftchannel was challenged to craft an entertaining yet informative public service announcement that would be a call to action for viewers to “reduce, reuse and recycle” plastic packaging.
published 4 weeks ago read more | | | | |
| | | | KOOL-AID: The Iconic Refreshment Beverage Launches Expansive Brand Campaign, “SMILE. IT’S KOOL-AID”
Celebrity Spokespitcher Undergoes Massive Makeover; Brand Launches Kool-Aid Liquid Drink Mix for Refreshing, Portable Flavor New Interactive Website and Mobile App to Showcase Kool-Aid Man’s Colorful Personality
'Kool-Aid', the iconic refreshment beverage that has stood for fun and flavor for generations, today unveiled a comprehensive brand campaign called “Smile. It’s Kool-Aid,” which introduces a new look and feel for the brand and a makeover for its famous spokespitcher, "Kool-Aid Man", all timed to the product launch of 'Kool-Aid" Liquid Drink Mix.
published 1 month ago read more | | | | |
| | | | Cut+Run Editor Jay Nelson Helps Build John Deere Campaign for GSD&M
 Cut+Run’s Jay Nelson edited the new John Deere campaign via GSD&M and directed by Karen & Warren Fischer of production company Bunker. The campaign includes content created for use online, broadcast and more, including “Name on It” and “How We Run”. The videos showcase John Deere’s commitment to those who rely on its products each and every day. Against artfully framed sequences of a tractor’s design and assembly, a commanding voice and steady drum beat reminds viewers of the intense standards, deep history and forward movement.
published 1 month ago read more | | | | |
| | | | Superlounge Director Joe Schaak Gets Generous With Laughs In New Campaign For MetroPCS
 Right on the heels of signing with national production company Superlounge, The Richards Group tapped Director Joe Schaak for a new campaign for MetroPCS Communications, Inc. Bringing the spots to life, Schaak incorporated his notable past directing experiences producing commercials for ESPN, Verizon, Target and McDonald’s, to name just a few. Schaak combines his humorous and creative talent to entertain audiences by reminding them of the wireless carrier’s mantra, “We Have It.”
published 1 month ago read more | | | | |
| | | | Nola Redefines Standard With Cadillac
 Nola Pictures director Nick Lewin and editor Sean VonLembke have teamed up with Martin Retail Group to create “Standard,” a spot for Cadillac that is anything but. The sharp new :30 is an ode to the timelessly inventive Cadillac brand, which has continually populated the “standard” features in its line of vehicles with the very best in cutting-edge, fully-integrated luxury technology.
published 1 month ago read more | | | | |
| | | | The Richards Group, Directorz & Lucky Post Create “Ultimate” MetroPCS Campaign
 The new MetroPCS campaign, directed by Jeff Bednarz, is a compelling window into the lives of champion UFC fighters Ronda Rousey, Cain Velasquez, and Urijah Faber. Each striking spot, by agency The Richards Group, displays the fighters’ remarkable talent and sporting prowess interwoven with how MetroPCS plays a major role in their busy lives.
published 1 month ago read more | | | | |
| | | | Bodega’s Merhar Takes The Insanity Out Of The Home Garden For Preen
 New York/San Francisco-based content creation/production company Bodega director Dave Merhar exposes extreme measures for weed-free gardens in the comedic new :15 “How I Do It – I Use Preen Garden” for Preen out of Merkley + Partners, NY. The spot features ruthless de-weeding tactics including a man who torches his weeds with a flamethrower and a woman in absolute histrionics over pulling and spraying. The campaign also features the additional :15 “How I Do It – I Use Preen Mulch.”
published 1 month ago read more | | | | |
| | | | Chris Bernier Joins MPC NY AS VFX Supervisor And CG Lead
 A welcome addition to the MPC family, Chris Bernier joins as VFX Supervisor and CG Lead. “We are delighted that Chris has joined our growing team,” says NY Executive Producer Justin Brukman, continuing, “Chris is an immense creative talent as demonstrated by his impressive reel. We’re looking forward to him taking the lead on a number projects – both our creative and production teams are thrilled to have him on board.”
published 1 month ago read more | | | | |
| | | | Gentleman Scholar Goes All Out For Qatar
 Following beautiful work on campaigns for Chevy Volt and Salt, live-action, design and animation specialists Gentleman Scholar brought the full force of their production expertise to an elegant campaign for Qatar Foundation’s QF Radio. At the center of the campaign is an ambling dream of a spot directed, produced and post-produced by Gentleman Scholar, who worked not only with agency TBWAQatar, but also a marketing team assembled by the First Lady of Qatar who, as Chairperson of the Foundation, was actively involved in evaluating and approving the work during various stages of the creative and production process.
published 1 month ago read more | | | | |
| | | | Reel FX Delivers Colorful Carnival Nostalgia For McDonald’s
 Dallas/Santa Monica-based digital studio Reel FX infuses a colorful boardwalk stroll with the bubbly nostalgia of classic carnivals in the new :30, “Joywalk,” for McDonald’s out of Moroch, Dallas, TX. The spot features the first person viewpoint of a young woman sipping a bubbly $1 Coca-Cola from McDonald’s as she takes in the atmosphere of a bustling boardwalk carnival with her handsome date. Reel FX handled comprehensive post production on the spot, including editorial, visual effects, coloring, cleanup and online.
published 1 month ago read more | | | | |
| | | | Boxer Films Director Kevin Fitzgerald Has His Heart Set On ENGEN & WIMPY
 Los Angeles-based Boxer Films director Kevin Fitzgerald makes bold romantic moves in the comical and spirited new :60 “Love Story” for Engen & Wimpy out of Draft FCB, South Africa. Produced for the South African market by Cape Town-based Egg Films, the spot features a young man’s exuberant dance display, all in an effort to catch a pretty girl’s eye.
published 1 month ago read more | | | | |
| | | | Actus Expands to North American Market
Actus appoints Asaf Salant to lead territory development efforts; brings affordable compliance monitoring solution to US and Canada
Actus Digital, a developer of web-based media monitoring, compliance recording, content repurposing and verification solutions for broadcasters, is expanding its presence in the North American region with the appointment of Asaf Salant to lead business development for the territory. "Actus is ideal for the North American market. It is incredibly easy to deploy. It’s highly reliable with a proven track record of performance in some of the largest broadcast sites around the world. Equally as important, Actus is also one of the most cost-effective monitoring and analysis solutions on the market. No other solution offers broadcasters and media/ad agencies both the affordable and outstanding performance,” says Asaf Salant, VP Sales, Actus Digital. “My goal is to establish relationships with North American system integrators, consultants and resellers, expanding the deployment of Actus technology through strong business partnerships. I look forward to meeting many of them at the upcoming NAB 2013 event.” In addition to his appointment to oversee North American territory, Salant is responsible for the continued building of the company’s extensive channel in Asia/Pacific.
published 2 months ago read more | | | | |
| | | | BRW USA’S Roman Valent Journeys Back To Simpler Times For Pilsner Urquell
 Los Angeles director Roman Valent dives into the evolution of an iconic, clear golden beer in the cinematic new :52 “Originality” for Pilsner Urquell out of Ogilvy & Mather Prague, produced through Boogie Films, Prague. The spot harkens back to a time in history when cars were unimpressively box-like, women were told what to wear and how the wave of change in ‘originality’ brought on not only colorful nylons for women and appealingly ‘aerodynamic’ car designs, but also Pilsner Urquell’s signature golden lager. The beverage has a timeless, inspired recipe that “changed beer forever.” Valent employs his signature subtle humor with distinct character-driven visuals that can also be seen in past spots for such top international brands as Telenor, Suzuki, Wurstenrot and Café Noir.
published 2 months ago read more | | | | |
| | | | Brickyard Reprises Role for Carl’s Jr./Hardee’s in Spoof of “The Graduate”
 Bi-coastal creative shop Brickyard VFX provided seamless visual effects for “Mrs. Robinson,” the latest sexy spot for Carl’s Jr./Hardee’s via 72andSunny. The spot, directed by HSI’s Chris Applebaum, features supermodel Heidi Klum sporting a fresh take on the familiar eponymous role. Brickyard has a long-standing relationship with the creative team on various Carl’s Jr./Hardee’s spots over the years, and with director Chris Applebaum on recent buzzworthy hits “Sun Tan,” which aired during the Super Bowl, and “Drive-In” featuring Sports Illustrated cover girl Kate Upton. Brickyard’s trusted talent and long history with the brand made them the perfect collaborators for this latest iconic ad.
published 2 months ago read more | | | | |
| | | | Steele Opens New Santa Monica Location With Superbowl Spots, Feature Film, Stereo 3D Project For CI/Sony, And Mariah Carey Video For “OZ: The Great And Powerful”
 STEELE Studios, a leading creator and producer of visual content for Films, Commercials, Television, Broadcast, Music Videos and Online/Viral Media, has relocated its offices to 1131 Olympic Blvd., Santa Monica, CA, 90404. Ph: 310/450-0600. Jo and Jerry Steele, co-founders, STEELE Studios, made the announcement.
published 2 months ago read more | | | | |
| | | | ShooterNYC Welcomes Editor Dave Bradley To Company's Diverse Roster
 ShootersNYC, the creative multi-dimensional content company, has welcomed versatile talent, Editor Dave Bradley, to its diverse roster. The announcement was made this morning by Managing Director/Executive Producer Jeff Beckerman. Bradley, who began his career at such well-known editorial houses as Red Car, Crew Cuts and Go Robot; edits both comedy-dialogue and Beauty spots. A popular talent with ad agency creatives, Bradley is focused on editing commercial campaigns, but has made a recent foray into directing and producing.
published 2 months ago read more | | | | |
| | | | Schiff Nutrition and M&C Saatchi ask consumers “Whose Heart Do You Love?”
 MegaRed Supplement Focus of Unique ‘Social Sampling’ Valentine’s Campaign
Schiff Nutrition Group, Inc. and M&C Saatchi NY have launched a Valentine’s Day marketing campaign, “Whose Heart Do You Love,” for one of the leading and fastest-growing Krill Oil supplements in America, MegaRed®. The innovative social media and sampling campaign, the first of its kind in the category, was timed to coincide with both Valentine’s Day and National Heart Health Month.
published 3 months ago read more | | | | |
| | | | SMPTE Webcast to Examine How BXF Can Automate and Increase Accuracy of Ad Traffic Workflows
Feb. 28 Webcast Highlights How Inclusion of Spot Data in BXF Reduces Errors and Improves Efficiency
The Society of Motion Picture and Television Engineers (SMPTE), the worldwide leader in motion-imaging standards and education for the communications, media, entertainment, and technology industries, today announced that its next "PDA Now" educational webcast is scheduled for Feb. 28 at 1 p.m. EST. The webcast will focus on SMPTE's Broadcast eXchange Format (BXF) and how it streamlines and reduces errors in advertising traffic workflows.
published 3 months ago read more | | | | |
| | | | Method Studios Provides VFX Expertise To KIA Super Bowl Spots
 Artists create fully CG animals, environments and augmented female robots
Method Studios, a Deluxe Entertainment Services Group company, has collaborated with agency David&Goliath on two commercials for KIA which premiered during Super Bowl XLVII. "Space Babies," directed by Jake Scott (RSA), and "Hotbots," directed by Carl Erik Rinsch (MJZ) provided a wealth of inspiring VFX challenges to Method's creative team in Los Angeles. Stephanie Gilgar, Method Studios' Executive Producer comments, "It's an honor to have been entrusted to deliver two of the most VFX-heavy ads seen during this year's big game - a yearly highlight in the US television commercials industry".
published 4 months ago read more | | | | |
| | | | Panasonic Partners With Aframe To Sell Cloud Video Production Solutions To Content Creators
 Panasonic US to Sell Aframe Solutions to Video Professionals: Bringing Greater Speed, Security, Efficiency to Global-Scale Productions
Panasonic and Aframe today announced a partnership whereby Panasonic will sell Aframe licenses in the United States through its network of Panasonic pro video resellers. Furthering a relationship established last year, this partnership makes it easier for video professionals to harness Aframe’s acclaimed cloud video production platform to streamline P2, AVCCAM and all file-based workflows for added efficiency and creative freedom. Aframe also provides an ideal platform to utilize smaller file sizes available as P2 expands to AVC-Ultra, specifically AVC LongG and AVC Proxy.
published 4 months ago read more | | | | |
| | | | SMPTE Reschedules New York Regional Seminar for Jan. 31
East Coast Media Professionals Get One Final Chance to Attend Popular Seminar on Automating Multi-platform, Multi-display Content Generation
The Society of Motion Picture and Television Engineers (SMPTE), the worldwide leader in motion-imaging standards and education for the communications, media, entertainment, and technology industries, today announced the Nov. 9 New York Regional Seminar, which was canceled due to Superstorm Sandy, will be held Jan. 31. The rescheduled event gives area media professionals one last chance to attend SMPTE's acclaimed seminar on automating content generation for multi-platform, multi-display distribution.
published 4 months ago read more | | | | |
| | | | Translating the Human Experience Through Documentary Editing
Learn the art of documentary editing from award-winning editors at Manhattan Edit Workshop; The Art of Documentary Editing runs October 29th – November 2nd; early bird pricing ends October 5th
Manhattan Edit Workshop (MEWshop), the cutting-edge authorized digital training destination for post-production and content creators, is proud to announce the return of its five-day intensive workshop, The Art of Documentary Editing, from October 29th – November 2nd. Taught by Janet Dalton, MEWshop’s director of education and freelance editor, and MEWshop owner and filmmaker Josh Apter, students will explore the many techniques of documentary editing, from the creative decisions that make a great story to established workflow methods for picture and sound that every editor should know.
published 8 months ago read more | | | | |
| | | | Finish Adds Grading via FilmLight’s Baselight
 Award-winning London post house Finish, a specialist in 2D and 3D visual effects for commercials, has broadened its service offering to include high-end colour grading through the purchase of two Baselight systems from FilmLight.
published 9 months ago read more | | | | |
| | | | Steele Studios Completes Extensive VFX Work On Brand New TV Campaign For Overstock.Com
 Steele Produces Complex CGI Shots Featured Within Five Spot “O Is The One” Campaign
Steele Studios, a leading creator and producer of visual content for television, film, music videos, and commercial projects for Fortune 500 companies, has completed and delivered extensive visual effects work featured within a brand new TV campaign promoting client Overstock.com. Jo and Jerry Steele, co-founders, Steele Studios, made the announcement.
published 9 months ago read more | | | | |
| | | | Emmy-Nominated BAKED FX & Award-Winning MindSmack Enter Innovative, Creative Partnership
 The visual effects team at BAKED FX, whose work has just been nominated for an Emmy Award and an MTV Video Music Award (VMA), has entered into a unique creative partnership with MindSmack (http://www.mindsmack.tv), one of the foremost digital media production and post-production houses in New York City. The innovative collaboration partners both companies to provide design, visual effects, and extensive post-production services to the industry’s top directors, producers, production companies and ad agencies.
published 9 months ago read more | | | | |
| | | | Clockwork VFX Uses The Creative 'Force' On Hasbro’s Star Wars Fighter Pods Ad and Online Webisode Series
 Dubai-based 3D Animation/Visual Effects Studio Takes On Complex Character Animation Assignment For TV and Online
For Hasbro’s Star Wars Fighter Pods campaign, Clockwork VFX, the artist-driven visual effects/3D animation studio, brought Jedi-like focus to the comprehensive campaign that introduces the new toy line with a cinematic ad and a series of five humorous webisodes featuring the Star Wars characters that is now playing on the Hasbro website.
published 11 months ago read more | | | | |
| | | | Digital Nirvana To Spotlight Loudness Monitoring For Monitor IQ™ At Broadcast Asia 2012
 Broadcast Monitoring System Incorporates Loudness Monitoring and Logging from Minnetonka Audio Software
Digital Nirvana’s flagship broadcast monitoring system (BMS), Monitor IQ, will be showcased at Broadcast Asia 2012, from June 19-22 at the Suntec International Convention Center in Singapore (Booth 4N4-08). At the show, one of the key Monitor IQ features that will be demonstrated is its powerful loudness monitoring and audio logging capability, including OEM software licensed from Minnetonka Audio Software, Inc.
published 11 months ago read more | | | | |
| | | | Digital Rapids Extends Closed Caption and Advertising Insertion Support with New Encoding and Streaming Updates
Digital Rapids has announced powerful new enhancements to the Digital Rapids Stream software for the company's StreamZ, StreamZHD and Flux encoding solutions. The same new capabilities are also available as applicable in the StreamZ Live family of live streaming encoders and the Digital Rapids Transcode Manager automated, high-volume file transcoding software. Recently-released or soon-to-ship new features include enhanced Closed Caption support for adaptive bit rate (ABR) streaming and support for automated advertising insertion when streaming live with Adobe® Flash® technologies.
published 1 year ago read more | | | | |
| | | | Stardust Delivers Multiple Realities to Let Consumers ‘Coupe’ their Lives for Mercedes-Benz
Alan Bibby-Directed Interactive Feature Bridges the Sedan and Coupe Worlds of the All-New C-Class
Innovative creative studio Stardust collaborated with the digital visionaries at Razorfish to create an interactive campaign for Mercedes-Benz USA that launched in October 2011. Directed by Stardust's Alan Bibby, the rich visual narrative engages Internet viewers to explore the two latest Mercedes C-Class models - the all-new 2012 Sedan and Coupe. With a swoop of the cursor, layers of the sedan or coupe are artfully peeled back to expose various features of the elegant luxury vehicles. This tale of two vehicles can be experienced now on the Mercedes-Benz website.
published 2 years ago read more | | | | |
| | | | NEOGAMA and DIAGEO launch the first campaign created in Brazil for Johnnie Walker
 The awakening of a giant that slept where the Sugar Loaf stands today is the center of the multimedia campaign that encompasses TV, theaters, print ads, social and digital media and radio
The Sugar Loaf isn’t just a Brazilian postcard. In NEOGAMA’s new commercial for Johnnie Walker, it is actually part of a giant that had been sleeping there for years and finally wakes up.
published 2 years ago read more | | | | |
| | | | Southpaw Technology Tackles Digital Signage Management with KB Media
Customized production asset management system simplifies the management of digital signage advertising
Southpaw Technology announced today that KB Media, a Toronto-based media company, has licensed Southpaw’s production asset management system TACTIC and leveraged its flexible architecture to simplify the management of digital signage campaigns. KB Media is now using the system to more efficiently manage multiple campaigns across hundreds of advertising venues throughout Canada.
published 2 years ago read more | | | | |
| | | | Royale Continues Upward Ascent With Spate Of New Hires & New Space
Year 4 is off to a roaring start for Royale following a recent move into a larger space and a spate of new hires. The motion design & production studio has added Head of Production Danielle Hazan, 3D Lead/CG Supervisor Andy Lyon and Art Director Jonathan Kim to its already deep roster of talent. To accommodate its steady growth, Royale has also moved into a new, nearly 5,000-square-foot space.
published 2 years ago read more | | | | |
| | | | AMWA and EBU Demonstrate FIMS at IBC
Framework for Interoperable Media Services to be shown with services operating in typical media workflow
The Advanced Media Workflow Association (AMWA) and the European Broadcasting Union (EBU) will be demonstrating the latest capabilities of the project to develop a Framework for Interoperable Media Services (FIMS) at IBC, Amsterdam, September 9-13, 2011.
published 2 years ago read more | | | | |
| | | | Saatchi & Saatchi LA Streamlines Workflow with Production Asset Management System, TACTIC
Leading ad agency leverages TACTIC’s flexibility to create digital “garage” of files and to streamline internal and external workflows
Southpaw Technology, a leading developer of production asset management (PAM) technology for digital content creation (DCC) companies, announced today that its production asset management system TACTIC has been deployed by the Los Angeles arm of one of the world’s leading advertising agencies, Saatchi & Saatchi, in order to manage and track thousands of digital files, as well as to simplify production workflow.
published 2 years ago read more | | | | |
| | | | Single Chip Camera Evaluation (SCCE) Makes East Coast Public Debut
Screening Set for Createasphere Entertainment Technology Expo on September 20 & 21
Createasphere, a global community builder for the entertainment technology industry, presents the East Coast public debut of the Single Chip Camera Evaluation (SCCE) at this year's Entertainment Technology Expo - the entertainment and media industry's premier conference for previewing ground-breaking technology and learning about the latest trends in content creation.
published 2 years ago read more | | | | |
| | | | Digital Rapids Previews New Contribution Extensions for Award-Winning MediaMesh Content Delivery System
Digital Rapids, the leading provider of tools and solutions for bringing television, movie and Web content to wider audiences, is offering attendees of the 2011 NAB Show a preview of a powerful new extension to the award-winning MediaMesh business-to-business content delivery system. The new MediaMesh TX content contribution appliance provides flexible, easy-to-use content packaging and sending capabilities mirroring the robust features of the proven MediaMesh RX receiving appliance.
published 2 years ago read more | | | | |
| | | | NAB 2011: Autodesk Smoke 2012 for Mac OS X Now Shipping
Just Over a Year Since Launch, Smoke 2012 Provides Customers with New Creative Capabilities, Proven Production Efficiency and Growth Opportunities
Autodesk, Inc. (NASDAQ: ADSK) is now shipping Autodesk Smoke 2012 for Mac OS X software, an all-in-one editorial finishing tool with a robust, integrated 3D visual effects toolset. Smoke for Mac has been used to create corporate videos for companies from Oakley to Land Rover; commercials for high-profile brands, including Adidas, ESPN, Volkswagen and Subway; and for unique multiscreen projects on display at the U.S. Capitol Visitor Center and the California Science Center.
published 2 years ago read more | | | | |
| | | | Autodesk Launches 2012 Digital Entertainment Creation Products
Pipeline Efficiency, Creative Innovation and Interoperability Core to All Releases
Autodesk, Inc. (NASDAQ:ADSK) announced new releases of the company’s digital entertainment creation software and middleware. The 2012 versions enable iterative workflows, help users manage complexity and provide new creative tools. Autodesk products have been used to create popular movies like “Black Swan,” chart-topping video games such as “Medal of Honor,” primetime television commercials like the “Bridgestone ‘Carma’” Super Bowl ad and hit television shows such as “Glee.”
published 2 years ago read more | | | | |
| | | | Pilat Media Launches IBMS Cinema, an Integrated Business Management System for Theater Advertising and Promotion
Targeted to Digital and Analog Cinema Advertising Distributors, IBMS Cinema Provides Unified Platform for Managing End-to-End Campaign Creation and Placement
Pilat Media Global plc [AIM: PGB], the leading supplier of business management software to the media industry, today announced the launch of IBMS Cinema, a new business management system for complete theater advertising and promotion in digital cinemas. IBMS Cinema dramatically improves advertising processes for cinema businesses by providing a single, integrated platform for managing all pre-show cinema spots, venue screens, and in-theater marketing programs, as well as circuit agreements and advertiser and agency relationships.
published 2 years ago read more | | | | |
| | | | NAB 2011: Proconsultant Informatique Showcases "Beyond Broadcast" Solutions For Program And Advertising Business Management
LOUISE©: Lifecycle media and metadata management; powerful workflow engine; integrated, multi-platform production tools
CINDY©: New, non-linear, targeted ad capabilities added to sales optimization system
At NAB 2011 (April 10-14, Las Vegas, NV) ProConsultant Informatique, a leader in developing innovative business management systems for broadcasters and content providers, will showcase the enhanced capabilities of its flagship LOUISE© business management solution and introduce new, non-linear scheduling features for CINDY©, the company's sales management software.
published 2 years ago read more | | | | |
| | | | Greg Bell Teams With Teak Digital For Launch Campaign
The recent campaign for Logitech reunites agency legend Greg Bell (formerly of Venables Bell & Partners, which he cofounded) and TEAK Founder Greg Martinez. In a partnership with roots in Bell and Martinez' days collaborating at Goodby, Silverstein & Partners, Bell directed the five spots through TEAK, which handled creative, production, editorial, and VFX, among other components.
published 2 years ago read more | | | | |
| | | | Proconsultant Informatique Expands to U.S. with New Office in Atlanta
Sales and technical support for PCI's suite of Business Management Solutions designed for multi-platform content producers
ProConsultant Informatique, the forward-thinking developer of enterprise business management solutions for media companies, today announced the opening of an office in the United States, in Atlanta, GA. This expansion reflects a pattern of continuous growth for ProConsultant Informatique, whose flagship software applications LOUISE© and CINDY© are strongly represented in television, cable, and multi-platform content operations in Europe and Canada.
published 2 years ago read more | | | | |
| | | | Signiant Launches Two New Modules for Content Supply Chain Management
Media Gateway and Resource Management Modules Facilitate Smooth and Easy Movement of High-Value Content Within and Beyond Organizations
Signiant today announced the release of two new software modules that complement its industry-leading family of products for content supply chain management. The new Media Gateway module streamlines the transfer and sharing of large files between individuals and organizations, and the Resource Management module adds powerful new capabilities for queuing delivery of assets and managing network bandwidth.
published 3 years ago read more | | | | |
| | | | Digital Nirvana Enters Into Exclusive Licensing Agreement With Linear Acoustic
Partnership Provides Broadcasters Fully Integrated Comprehensive Set of Loudness Monitoring Capabilities
Digital Nirvana, a leading provider of broadcast monitoring and media management solutions, and Linear Acoustic, the leader in television audio control from production to transmission, announced today a licensing agreement which will integrate the Linear Acoustic LQ-1000 Loudness Quality Monitor into Digital Nirvana's MonitorIQ Broadcast Monitoring System (MonitorIQ BMS).
published 3 years ago read more | | | | |
| | | | Aidan Thomas Joins Method Creative Finishing Division
Senior Smoke artist contributes to ad campaigns for Nike and Old Navy
Visual effects company Method has hired senior Smoke artist Aidan Thomas to its Creative Finishing division. Thomas joins Method from the UK’s Golden Square Post and The Mill, where he worked on commercial campaigns for Intel, Levi’s and Reebok, among others.
published 3 years ago read more | | | | |
| | | | AMWA/EBU to Present Joint Session on Interoperable Media Services at IBC 2010
Senior media executives to explore how technology can be used to build a networked content creation and distribution facility.
The Advanced Media Workflow Association (AMWA) and the European Broadcasting Union (EBU) are presenting a joint session on Interoperable Media Services at the IBC Conference taking place at the RAI, Amsterdam, Netherlands, September 9-14 2010.
published 3 years ago read more | | | | |
| | | | Rhino Evolves with New Talent and Major Studio Features
Rhino is continuing its evolution from high-end design, animation and visual effects company to one-stop, full-service content creation and digital studio with the hiring of CD/Directors Anna Meister and Chris Fung. Additionally, Director Ron Kleiner, a Gravity veteran from the Rhino-Gravity Tel Aviv office, will be represented stateside. The announcement comes at an exciting time for Rhino, when it's busier than ever with feature film work and its production arm is steadily mobilizing at its outposts around the world.
published 3 years ago read more | | | | |
| | | | MARVIN Lands in Las Vegas for NAB
New Technology Automates Digital Cinematography Workflow and Protects Data
Dutch start-up company MARVIN Technologies will present MARVIN during the National Association of Broadcasters convention, April 12-15 in Las Vegas. MARVIN is a new on-set workflow management system for digital cinematography that automates the creation of backups, LTO tape masters, QuickTime proxies for offline editing, and DVD dailies in a single process.
published 3 years ago read more | | | | |
| | | | AMWA Releases AAF Effects Protocol: AS-05
Protocol enables the transfer of rich edit metadata between post-production systems.
The Advanced Media Workflow Association (AMWA) has announced that the Advanced Authoring Format (AAF) Effects Protocol (AS-05) has been formally approved by the association.
published 3 years ago read more | | | | |
| | | | Boris FX Announces Boris Job Slate Plug-in for Apple Final Cut Pro
Automatically Create Commercial Slates Based on Data from the Ad-ID Advertising Identification System
Boris FX , the leading developer of integrated effects technology for video and film, today announced Boris Job Slate, a new Apple Final Cut Pro plug-in that automatically creates commercial slates based on XML files received from the Ad-ID advertising identification and management system. Boris Job Slate saves production time and reduces operator error by eliminating the need for manual text entry with a standard text tool.
published 3 years ago read more | | | | |
| | | | Ascent Media Launches Mr. Literary Webisode Campaign for Barnes & Noble
Combining Equal Parts Ad Agency, Development Studio and Production Company Ascent Media Creates Advertiser Sponsored Content for the Web
Visitors to the B&N Studio at Barnes and Noble (http://www.bn.com) can now tune in to the latest adventures of "Mr. Literary"—a comic character with an unfortunate compulsion to quote famous authors at the most inopportune times.
published 3 years ago read more | | | | |
| | | | Monkeyhead Uses MAXON CINEMA 4D To Deliver High-Voltage 3D Motion Graphics Promo Package For HBO’s ‘The 25TH Anniversary of the Rock and Roll Hall of Fame Concert’, November 29
CINEMA 4D’s Acclaimed NetRender and MoGraph Modules Used to Create Instrument Images Associated with Legendary Rock Stars Performing in Historic Concert Telecast
MAXON Computer, a leading developer of professional 3D modeling, painting, animation and rendering solutions, today announced that Monkeyhead, a Culver City, Calif.-based motion design studio specializing in commercial spots, broadcast show packages, branded entertainment, movie/TV titles and visual effects sequences, leveraged MAXON’s award-winning CINEMA 4D 3D software application, to create a bleeding-edge motion graphics-intensive 30-second teaser graphic spot and an entire promo graphic package for HBO’s highly anticipated "The 25th Anniversary of the Rock and Roll Hall of Fame Concert".
published 3 years ago read more | | | | |
| | | | AMWA Workflow Seminar Panel Includes Leading Studio Officers
Hollywood Seminar on advanced media workflows will feature industry experts speaking about their experiences with file-based production
For the first time, the Advanced Media Workflow Association (AMWA) and the Society of Motion Picture and Television Engineers (SMPTE) is pleased to co-sponsor this seminar that brings together production and post-production experts, vendors and users to explore the current generation of file based workflows and future expectations.
published 4 years ago read more | | | | |
| | | | Autodesk Helps Bring Automotive Design Data from CAD to Ad
Photorealistic Virtual Models of More Than 240 BMW Group Vehicles Will Be Created for Use in Wide Range of Marketing Materials
Autodesk, Inc. (NASDAQ: ADSK) announced that the BMW Group has contracted Autodesk Consulting to automate the transformation of design data into marketing assets and create photorealistic, animated models of BMW, MINI and Rolls-Royce brand cars. Autodesk, in cooperation with Mackevision, will convert vehicle data into Autodesk Maya and Autodesk Showcase software files that are ready for animation and rendering.
published 4 years ago read more | | | | |
| | | | T-Mobile and Spatial View Announce 3D Digital Signage Experience
Deployment in Czech Republic Includes Spatial View's Autostereoscopic 3D 46 Inch Displays; Saatchi & Saatchi Creating Original 3D Content Using Spatial View 3D Tools
Spatial View Inc., a leading developer of 3D image processing and display technologies, today announced that T-Mobile Czech Republic will pilot its autostereoscopic 3D displays in two of its Prague retail locations.
published 4 years ago read more | | | | |
| | | | WEGENER® to Showcase Innovative Media Distribution Solutions at NAB 2009
Highlights include scalable network control, new Internet delivery solutions, advanced localization tools for radio, customized digital signage solutions
Wegener Corporation (Nasdaq: WGNR), a leading provider of equipment for television, audio, and data distribution networks worldwide, today announced it will introduce a number of innovative solutions to customize media distribution at the 2009 NAB Show in Las Vegas, Nev., April 18-23 (NAB Booth #SU7913).
published 4 years ago read more | | | | |
| | | | The Concept Farm Wins Emmys For NYC
The leading agency won two NY Emmy awards for their NYC focused creations.
The Concept Farm, a leading NYC advertising and content company announced today the honor of winning two Emmy awards from the NY Chapter – one for Cool In Your Code and the second for The American Heart Association's PSA on stroke awareness.
published 4 years ago read more | | | | |
| | | | C-nario and Vizrt Announce Strategic Partnership
C-nario, a global provider of digital signage software products and solutions, and Vizrt, a developer of real-time 3D graphics solutions and video assets management for the broadcast industry, today announced a strategic partnership.
published 4 years ago read more | | | | |
| | | | Autodesk Introduces Softimage 7.5 Software
Enhancements to the Software Help Artists Work More Efficiently
Autodesk, Inc. (NASDAQ: ADSK) has launched Autodesk Softimage 7.5 software for visual effects and game production. With this release, Autodesk has renamed the SOFTIMAGE|XSI software - acquired from Avid Technology, Inc. - Autodesk Softimage.
published 4 years ago read more | | | | |
| | | | Anonymous' Kosinski and T.A.G. Collaborate For GOW 2 Last Day
High-end conceptual director Joe Kosinski of Anonymous Content has once again helmed a monumental trailer for the second coming of Xbox 360's blockbuster game Gears of War 2 via San Francisco-based T.A.G. Despite the violent world in which they live, the soldiers are humanized in this :60, titled Last Day, touching on the solitude in a complicated life of war.
published 5 years ago read more | | | | |
| | | | Smoke & Mirrors New York Takes Flight with Subaru
In the new Subaru spot Fly Out helmed by Oscar nominated Shine director Scott Hicks via Carmichael Lynch, Smoke & Mirrors New York (SMNY) Creative Director Sean Broughton leads his VFX team in the creation of a bird sanctuary teeming with thousands of rare species.
published 5 years ago read more | | | | |
| | | | Guava selects Tiger Technology to streamline its sophisticated production workflow
Affordable metaLAN Server and stoneGate software facilitates Mac, Windows, and Flame/Smoke integration
Tiger Technology Sarl, developer of high performance, affordable storage area networking (SAN) and workgroup management software solutions, today announced that New York-based visual effects company Guava, part of the Nice Shoes family of full service HD post-production house specializing in high-end commercial work, had selected stoneGate and metaLAN Server to streamline their sophisticated production workflow.
published 5 years ago read more | | | | |
| | | | Electric Rain's StandOut Delivers Visuals at Microsoft MIX08 Conference Keynote
New .NET 3.5 based rich media presentation software supports Ray Ozzie's keynote and other event breakout sessions, highlighting Electric Rain's design software and services targeting Fortune 500 companies.
Electric Rain, Inc.® this week demonstrated the capabilities of its rich media presentation software, StandOut™, by delivering Ray Ozzie’s supporting visuals during the MIX08 conference keynote.
published 5 years ago read more | | | | |
| | | | News: Adobe Media Player Drives Fusion of TV and the Internet
Video Management, Ad-serving Providers, and Peer-to-Peer Content Networks Demonstrate Solutions
Adobe Systems Incorporated (Nasdaq:ADBE) today announced significant adoption of Adobe® Media Player by key organizations involved in the creation, management and delivery of online and offline content for the entertainment industry.
published 6 years ago read more | | | | |
| | | | News: Autodesk Launches Autodesk Maya 2008 Software
Delivers Faster, More Efficient Tools and Workflows for the Creation of Sophisticated 3D Environments, Characters and Performances
Autodesk, Inc. (NASDAQ: ADSK) today announced Autodesk Maya 2008 modeling, animation, visual effects and rendering software. The new version of the Academy Award-winning product focuses on providing improved workflow efficiency for artists in the film, television, game development, design and manufacturing industries.
published 6 years ago read more | | | | |
| | | | News: Autodesk at SIGGRAPH 2007
Autodesk Inc. will be attending SIGGRAPH 2007, an international conference and exhibition on computer graphics and interactive techniques, in San Diego, from August 5 - 9, 2007.
published 6 years ago read more | | | | |
| | | | News: Anonymous Content's PES Goes Home for Pivot
PES teams up with TBWA/Chiat/Day for Pivot, a new integrated service from Sprint and its cable partners: Comcast, Time Warner Cable, Cox and Bright House Networks. Centered on the core concept of "take the comforts of home with you" the spot depicts a man moving around outdoors in his cozy living room set-up while engaged with TV, email and internet on his mobile phone.
published 6 years ago read more | | | | |
| | | | |  Blogs: The truth about keywords and website rankingsBy Chris Blair If you ve ever worked with websites, you ve probably heard the term keywords. If you re not familiar with it, the term refers to the words and phrases used to describe your organization on your site. Keywords are important because search engines like Google use them to determine search rankings. Theoretically the more...Read Blog SubscribeTo storyboard, or not to storyboard?By Chris Blair If you re not sure what a storyboard is, just look at a comic book. A storyboard is basically the same thing, using a sequence of still images to help visualize a story. In advertising, storyboards provide a visual snapshot of key scenes in a commercial, and...Read Blog SubscribePoints to ponderI came across a very interesting article posted to Techmeme this morning. In essence the article is a summation of a report done by Forrester Research regarding the fate of paid videeo downloads. Although from the perspective of content creators the conclusions of the study have modest impact this study...Read Blog Subscribemore blogs »Related Tags | | | | |
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