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News : ad creation

Biscardi Creative Media Begins Post on Victoria Stilwell's "Arson Dogs"
News: Biscardi Creative Media Begins Post on Victoria Stilwell's "Arson Dogs"Adobe Creative Cloud Fosters Collaborative Workflow
Biscardi Creative Media (BCM) has begun post-production on a new web series called "Arson Dogs" for world-renowned dog trainer Victoria Stilwell and her Positively website. The series follows Victoria to southern Maine, where State Farm's Arson Dog Training Program is conducted to train handlers and working dogs together to sniff out accelerants like gasoline and propane at potential arson sites.
published 1 week ago   read more
Whitehouse Post and BBDO Explore the Power of Innovation for GE
News: Whitehouse Post and BBDO Explore the Power of Innovation for GEWhitehouse Post Editor James Dierx recently collaborated with MJZ Director Dante Ariola via BBDO New York for “What Would Happen,” a stunning new spot for GE.
published 1 week ago   read more
DNA Director Rich Lee and Questlove Shine the Spotlight on Creatives for Honda
News: DNA Director Rich Lee and Questlove Shine the Spotlight on Creatives for HondaDNA Director Rich Lee teamed up with Muse Communications and musician Questlove to show the creative side of the 2015 Honda Fit in “Meant For You. Fit For You.”
published 2 weeks ago   read more
Juniper Jones Reveals "Better Websites For All" With New Squarespace Commercial
News: Juniper Jones Reveals "Better Websites For All" With New Squarespace CommercialCreative production studio Juniper Jones recently crafted a new commercial for Squarespace, a software service-based Content Management System (CMS), which provides creative tools that power the future of the web, from mobile and e-commerce experiences to website design and online publishing. Celebrating the diversity of Squarespace’s clientele, the 30-second spot builds on the company's “Better Websites For All” campaign. The spot debuted last week and will air nationally on broadcast and web.
published 3 weeks ago   read more
Director Sandro Suppnig Joins Madheart
News: Director Sandro Suppnig Joins MadheartContinuing to add dynamic, innovative filmmakers to its roster, Madheart has signed director Sandro Suppnig for exclusive representation in the United States. The Austrian-born director, who splits his time between New York and Paris, has developed an international reputation for his involvement in the creation of visually rich campaigns for such fashion brands as Missoni, Alessandro dell’Acqua, Dsquared, Pepe Jeans, Energie and Miss Sixty.
published 4 weeks ago   read more
Modus Operandi Launches New Belvedere Website and #knowthedifference Campaign
News: Modus Operandi Launches New Belvedere Website and #knowthedifference CampaignDigital agency Modus Operandi has completed the first major initiative for client Belvedere: a completely redesigned website featuring brand videos conceived by Modus Operandi and directed by Christopher Ferguson via sister company ModOp Films. Part of the #knowthedifference campaign, the website highlights the Collection, Cocktails, Culture and Character of the World’s Original Luxury Vodka. Modus Operandi also manages the Belvedere robust social media channels, providing original content and cultivating conversations surrounding the many facets of Belvedere culture.
published 1 month ago   read more
Dwarf, Partner of Babel Agency Produces Three Animated Commercials for Réseau Ferré De France's Viral Campaign for Safe Behaviour at Level Crossings
News: Dwarf, Partner of Babel Agency Produces Three Animated Commercials for Réseau Ferré De France's Viral Campaign for Safe Behaviour at Level CrossingsDwarf Animation Studio is proud to have collaborated with Babel and RFF to realize a viral campaign, both original and intergenerational, dedicated to the fight against dangerous behavior at level crossings.
published 1 month ago   read more
Toyota Avalon Campaign, Edited By Territory’s Terry King For Burrell Communications, Takes Home The Silver 2014 National ADDY Award
News: Toyota Avalon Campaign, Edited By Territory’s Terry King For Burrell Communications, Takes Home The Silver 2014 National ADDY AwardThis Third ADDY Win For Cross-Platform Campaign, ‘Only The Name Remains,’ Follows A Silver ADDY Garnered By ‘The Pick Up,’ The First Of A Trio Of Spots Revealing Its Dramatic, Spy-Themed Plot
Toyota Avalon Spot,"The Pick Up," featuring Golden Globe winner, Idris Ela behind the wheel in the first of a trio of action-packed, spy-themed spots from "Only The Name Remains" campaign.
published 1 month ago   read more
Hawthorne Direct Expands Digital Media Marketing Capabilities by Launching Mobile Marketing Unit: Jared Lake Named Director, Digital Media
News: Hawthorne Direct Expands Digital Media Marketing Capabilities by Launching Mobile Marketing Unit: Jared Lake Named Director, Digital MediaHawthorne Direct, a full service Brand Response advertising agency, has expanded its Digital Media Marketing capabilities by launching a Mobile Marketing Unit. Concurrently, Jared Lake, who will spearhead the new unit, has been named Director, Digital Media. Lake will be based in the company’s Los Angeles headquarters, where he will report to George Leon, Hawthorne Direct’s Senior Vice President of Media/Account Management. The announcement was made today by Hawthorne Direct’s Chief Executive Officer, Jessica Hawthorne-Castro.
published 1 month ago   read more
Clockwork VFX Heads Into Battle for Hasbro’s Cinematic :90 CG Animated "Transformers Battle Masters" Spot
News: Clockwork VFX Heads Into Battle for Hasbro’s Cinematic :90 CG Animated "Transformers Battle Masters" SpotVisual Effects/Animation Studio Handles Ambitious Assignment Inspired By Classic Boxing Movies
It’s a familiar ‘against-all-odds’ story about a scrappy boxer from the street who gets his one shot at the championship. Only this time it’s Transformer arch-enemies Megatron and Optimus Prime battling in the ring in this new, 3D animated epic boxing ad from animation/visual effects houseClockwork VFX for the new "Transformers Battle Masters" game and agency UPROAR!, New York. This hugely ambitious :90 spot, which began airing in May represents a significant creative accomplishment for the nine-year-old creative studio.
published 1 month ago   read more
DNA’s Christopher Sims Directs Galaxy 11 Campaign for Samsung
News: DNA’s Christopher Sims Directs Galaxy 11 Campaign for SamsungDNA director Christopher Sims teams up with R/GA and internationally celebrated choreographer Jamaica Craft to deliver an inspiring spot for the "Samsung Galaxy 11" campaign centered around football.
published 1 month ago   read more
Nice Shoes Opens Its New Creative Studio
News: Nice Shoes Opens Its New Creative StudioNice Shoes announces the opening of the Nice Shoes Creative Studio, headed by Executive Producer Geraint Owen. Joining Owen are newly signed Creative Director/Director James Coulson, Creative Director/Director Harry Dorrington and VFX/Animation Director Steve Parish. Nice Shoes, entering its 18th year as a leader in color grading and finishing, has expanded creative capabilities and constructed an entirely new workspace for the Creative Studio team in the company’s NYC office.
published 2 months ago   read more
World Famous Helps Volvo "Look Forward" in New Spot
Full service creative studio World Famous recently produced "Looking Forward," the first spot in Volvo's new "Wonder of Summer" ad campaign. Written and directed by World Famous' Jesse Harris, :30 and :60 versions of the spot are airing now across the U.S.
published 2 months ago   read more
Broadcast Pix Anchors New HD Production System for Tampa Bay Rowdies TV Broadcasts
News: Broadcast Pix Anchors New HD Production System for Tampa Bay Rowdies TV BroadcastsBefore the start of the 2014 season, the Tampa Bay Rowdies negotiated broadcast rights for all 13 of its Saturday night home soccer matches. As a result, it was time for the team to upgrade its SD production facilities at Al Lang Stadium in St. Petersburg, Fla. The new HD production includes a four-camera setup, custom animated graphics and a Broadcast Pix™ Granite™ 1000 integrated production switcher.
published 2 months ago   read more
Hawthorne Direct Names Trista Torrez-Laing as Senior VP of Marketing & New Business Development
News: Hawthorne Direct Names Trista Torrez-Laing as Senior VP of Marketing & New Business DevelopmentHawthorne Direct, a full service Brand Response ad agency, has named Trista Torrez-Laing as the company’s new Senior Vice President of Marketing & New Business Development. The announcement was made today by Jessica Hawthorne-Castro, CEO, Hawthorne Direct, to whom Torrez-Laing will report.
published 2 months ago   read more
A Common Thread’s Peter Dietrich Uses a Light Touch to Deliver a Strong Message about Skin Cancer
News: A Common Thread’s Peter Dietrich Uses a Light Touch to Deliver a Strong Message about Skin CancerIn HyConnect’s Latest Campaign for the American Academy of Dermatology a Dark Spot on A Lawn Serves as A Metaphor for Melanoma.
Director Peter Dietrich of A Common Thread uses humor to get people to think seriously about a scary subject matter in a new campaign for the American Academy of Dermatology and Chicago agency HyConnect.
published 2 months ago   read more
Combining the Power of cineSync Pro with the Simplicity of Frankie: Rodeo FX Works on "Birdman"
Postproduction Studio Creates Collaborative Review Workflow for Feature Films, TV and Commercials
Rodeo FX relies on both cineSync Pro and Frankie for its postproduction work on feature films, TV shows and commercials, including the movie "Birdman," to be released by New Regency later this year. The Montreal-based VFX studio has created a collaborative workflow that relies on these review-and-approval tools for its work with clients and creatives around the world. With cineSync Pro and Frankie in place, post studios like Rodeo FX are maximizing efficiency even when the production company, director, ad agency and other creatives are in different cities.
published 2 months ago   read more
CHRLX Beauty Swings Through the Seasons with Ralph Lauren Golf and Luke Donald
News: CHRLX Beauty Swings Through the Seasons with Ralph Lauren Golf and Luke DonaldIn the latest film from the company’s CHRLX Beauty division, designed to bolster "Ralph Lauren’s RLX Golf" online and in-store presence, Luke Donald practices his swing ritual through a myriad of weather conditions, battling the elements in the latest RLX Golf collection.
published 2 months ago   read more
BRW Filmland Los Angeles’ Erik Van Wyk Redefines Long-Distance Relationships For IKEA
News: BRW Filmland Los Angeles’ Erik Van Wyk Redefines Long-Distance Relationships For IKEABRW FILMLAND Los Angeles director Erik Van Wyk infuses a youthful courtship with impeccably inventive attention to detail in the new :60 “The Terrace” for IKEA out of Auge Headquarter, Milan, Italy, produced through Mercurio Production. The charming spot features a little boy dedicated to winning the affections of a young girl in the terrace below him, sending unrequited affections and gifts to no avail.
published 2 months ago   read more
kaboom’s Doug Werby Directs Comedic “Wi-Fi Hunters” Campaign for HP/Qualcomm & Agency Doremus
News: kaboom’s Doug Werby Directs Comedic “Wi-Fi Hunters” Campaign for HP/Qualcomm & Agency DoremusHP/Qualcomm’s new campaign via agency Doremus marks a return to comedy for kaboom’s Doug Werby, a director known for eliciting subtle and compelling performance in any genre. The spots are deeply relatable narratives about a truly modern day dilemma; the pitfalls and ridiculous lengths we go to in the pursuit of secure, high quality Wi-Fi.
published 2 months ago   read more
TERRITORY Purchases Pablo Rio with Neo Nano Panel
Ferndale, USA, Creative Boutique TERRITORY Invests in Quantel for interactivity, Speed and uality
Michigan-based creative boutique, TERRITORY, has purchased a Quantel Pablo Rio high quality color and finishing system to enhance its post production capabilities. TERRITORY has also invested in a Neo Nano panel to provide seamless interaction with Pablo Rio's comprehensive color toolset.
published 2 months ago   read more
Tickets to 2014 AICP Week Now Available AICP Week Base Camp Opens June 10th
Matt Miller, President and CEO of the Association of Independent Commercial Producers (AICP), today announced that tickets for 2014 AICP Week are now available. AICP Week will take place from June 10th-June 12th at various locations in New York City and will be headlined by the premieres of the 2014 AICP Next Awards, the Directors Lecture Series and the AICP Show: The Art and Technique of the American Commercial. Miller also announced the debut of AICP Week Base Camp, which will serve as a central location for the week, featuring educational panels and discussions, as well as a meeting place and hospitality hub for those attending any of the AICP Week tent pole events. Discussion topics at Base Camp include: panels with the AICP Next Awards Jury Presidents and Integrated Campaign winners; a session with the AICP Show Curators, as well as panels on Digital Best Practices and cameras and workflow.
published 2 months ago   read more
Telestream Features Vantage HEVC, 4K, and Cloud at BroadcastAsia2014
File-based video transcoding and workflow automation products offer advanced HEVC and 4K support, pristine quality and exceptional speeds - demonstrations in Techtel and Magna Systems booths
Telestream®, the leading provider of digital media tools and workflow solutions, today announced that its software-based Vantage video transcoding and workflow automation products will be featured in Techtel (S.E, Asia) Pte Ltd booth 5J3-03 and Magna Systems & Engineering booth 5B2-02 at BroadcastAsia2014 which takes place June 17-20 in Singapore. Telestream will demonstrate the latest file formats and technologies, including HEVC and 4K, transcoding and packaging for multiplatform distribution, and the ability to quickly respond to fluctuating needs in the cloud.
published 2 months ago   read more
JWT Atlanta, MPC NY and Raf Wathion push the boundaries of innovation in Pennzoil's new campaign
News: JWT Atlanta, MPC NY and Raf Wathion push the boundaries of innovation in Pennzoil's new campaignToday Pennzoil is launching a new campaign called “Born from Natural Gas” for a first-of-its-kind motor oil made from natural gas, Pennzoil Platinum with PurePlus Technology - the first true innovation in the category in over 35 years. To debut the product, JWT Atlanta wanted to create something just as innovative as the product itself. The result is a first-of-its-kind TV commercial shot on gaseous vapor clouds. The project took almost a year to produce due to the technical and engineering side of pulling off a commercial, live in-camera, of this magnitude.
published 3 months ago   read more
Cutters Adds Former mcgarrybowen Producer Julia Pepe to New York Staff
News: Cutters Adds Former mcgarrybowen Producer Julia Pepe to New York StaffThe leaders from global editorial company Cutters are very proud to announce the addition of Julia Pepe to their staff as a producer. The appointment is effective immediately.
published 3 months ago   read more
Clockwork VFX Brings Monopoly Town To 3D Animated Life For Hasbro
News: Clockwork VFX Brings Monopoly Town To 3D Animated Life For HasbroVisual Effects House Teams With Agency UPROAR! To Imagine A Vibrant, Bustling City Based On The Classic Board Game
It’s a game we’ve all played, but a world we’ve never truly seen – until now. Clockwork VFX, the creative visual effects/3D animation studio led by Creative Director/Co-Founder Jason Tomlins and Executive Producer Mia Harvey, crafted an engaging new ad for Hasbro’s latest version of Monopoly Junior and agency UPROAR, New York, that transports viewers past go, jail and straight to Boardwalk’s lush beach and amusement park.
published 3 months ago   read more
KBV Records Energizes the Outshine® Brand’s “A Million Ways to Outshine” Campaign
News: KBV Records Energizes the Outshine® Brand’s  “A Million Ways to Outshine” CampaignExplosive Rock Track from KBV Artist Romans Are Alive Introduces New Campaign With Expansive Band Partnership That Engages Viewers And Fans
The Outshine snacks brand is launching a new campaign called “A Million Ways to Outshine,” with a high-energy track from KBV Records’ artist Romans Are Alive. The band’s song “Green Light Burn Bright” was licensed via KBV for the campaign, which broke May 1, created by agency J. Walter Thompson, New York.
published 3 months ago   read more
loyalkaspar Reveals "Morgan Spurlock Inside Man" For CNN
News: loyalkaspar Reveals "Morgan Spurlock Inside Man" For CNNCNN recently tapped entertainment branding agency loyalkaspar to create a multi-platform marketing campaign for the second season of the popular CNN Original Series "Morgan Spurlock Inside Man," hosted and produced by the Oscar®-nominated documentary filmmaker. Premiering Sunday, April 13th at 10:00 p.m. ET, the one-hour weekly series tackles a wide range of subjects that are part of the national conversation in the U.S., including personal privacy, income disparity, America’s obsession with pets, and the big business of college athletics.
published 3 months ago   read more
Hawthorne Direct Names Lauren Ann Bronchtein as VP & Account Director
News: Hawthorne Direct Names Lauren Ann Bronchtein as VP & Account DirectorHawthorne Direct, a full service brand response advertising agency, has named Lauren Ann Bronchtein as a new Vice President & Account Director. She will be based in the company’s Los Angeles headquarters. Bronchtein will report to George Leon, Hawthorne Direct’s SVP Media and Account Management. The announcement was made today by Hawthorne Direct’s Chief Operating Officer, Jessica Hawthorne-Castro.
published 3 months ago   read more
Vitamin Creates an Ice Kingdom for Coors Light
News: Vitamin Creates an Ice Kingdom for Coors LightHybrid Production Studio Travels Inside the Design of New “Special Edition” Cans in New Campaign from CommonGround.
Vitamin Pictures transports viewers into worlds populated by tumbling glaciers and freezing liquid in two new, fully-animated spots for Coors Light.
published 3 months ago   read more
Editor Dave Bradley Of ShootersNYC Shows Off Comedy Talent For Summer’s Eve
News: Editor Dave Bradley Of ShootersNYC Shows Off Comedy Talent For Summer’s EveEditor Dave Bradley of ShootersNYC demonstrates his talent for cutting comedic spots with a hilarious new commercial for “Summer’s Eve” called “Manly Mistake.” Bradley worked once again with long-time collaborator, Director Adam Jones of No Smoke Films, on the new spot, as well as with agency creatives from The Richards Group in Dallas.
published 3 months ago   read more
"Beyond the Jingle: How to Get Your Music info Film Trailers and Commercials"
Will be Presented by The Asbury PR Agency as Special Panel During Music Biz 2014 on May 6 in Century City, CA
The Asbury PR Agency of Beverly Hills has teamed with the Music Business Association (formerly NARM and digitalmusic.org) to produce a special panel entitled “Beyond the Jingle: How to Get Your Music into Film Trailers and Commercials.” The special panel will be presented on May 6th at 5 PM at the Hyatt Regency Century Plaza Hotel, in Century City, CA, during Music Biz’s three-day Music Biz 2014 conference.
published 3 months ago   read more
Bl:nd Launches “The Last Ship” with Style and Grace
News: Bl:nd Launches “The Last Ship” with Style and GraceThe Design Studio Teams With Spotco to Produce a Hand-Drawn Film For Sting’s New Broadway Show.
"The Last Ship," a Broadway-bound musical from Sting, receives an elegant launch via a beautiful, hand-crafted commercial from design studio Bl:nd and entertainment marketing agency SpotCo. The ad tells a story, inspired by the show’s script, of fathers, sons and a red ship, through a series of impressionistic illustrations hand painted by Bl:nd’s creative team. The Last Ship makes its world premiere in Chicago this summer, followed by a Broadway run in the fall.
published 4 months ago   read more
Building On Record 2013, Hiccup Media Expands With New Talent And Redesigned Company Web Site
News: Building On Record 2013, Hiccup Media Expands With New Talent And Redesigned Company Web SiteFull Service Creative Content Shop Celebrates Eight Years with Renewed Corporate Growth Strategy Emphasizing Winning Formula as Resource For Agencies And Client-Direct
In 2006 when former agency producer Rob Simone and editor/director Michael Cruz decided to abandon their successful careers at top ad agencies like Grey Worldwide, and BBDO to start Hiccup Media, they envisioned the company as a one-of-a-kind full-service boutique – a small, yet nimble resource, offering clients an array of services including creative strategy, content production and post. Eight years later, not only is the business model they pioneered now the norm, but Hiccup is again ahead of the curve thanks to the addition of noted international fashion director John Poliquin, and a redesigned website that highlights the approach, the clients and the work that is the basis of Hiccup’s success.
published 4 months ago   read more
Frankie Simplifies the Remote Video Review-and-Approval Workflow at Drive Thru
Postproduction Company Makes Use of Flexible Review Platform for Its Ad Campaigns
Frankie, the browser-based and interactive video review tool from the maker of Academy Award™-winning cineSync, is a key part of the review-and-approval process for the commercial campaigns of Drive Thru. Based in Minneapolis, Drive Thru is a production and postproduction company that relies on Frankie during sales pitches, throughout its internal creative process and for collaborative review-and-approval sessions with clients. With Frankie, companies like Drive Thru now have an innovative tool to streamline the creation and approval process in the era of remote postproduction workflows.
published 4 months ago   read more
Telestream Demonstrates Vantage HEVC, 4K, and Cloud Workflows at NAB2014
Company Showcases the Latest File-Based Technologies, the Best Image Quality, and the Fastest Speeds with Vantage Family Of GPU-Accelerated Transcoding and Intelligent Workflow Automation Products
Telestream®, the leading provider of video transcoding and workflow solutions, today announced it will demonstrate its full line of enterprise-class Vantage file-based software solutions in Booth SL3905 at the National Association of Broadcasters (NAB) Show in Las Vegas, April 7-10. Vantage transcoding products will feature all the latest formats and technologies, including HEVC and 4K. New workflow products built on the Vantage platform include Post Producer for automating content assembly and TrafficManager for streamlining commercial and syndicated workflows.
published 4 months ago   read more
Rock Paper Scissors and Ronald McDonald Love Taco Bell
News: Rock Paper Scissors and Ronald McDonald Love Taco BellRock Paper Scissors Editor Grant Surmi cuts a series of candid spots for Taco Bell in collaboration with Deutsch L.A. The spots mark the fast-food chain’s first attempt to enter the breakfast food space, which until now has been ruled by McDonald’s. Directed by Moxie Pictures’ Errol Morris, the trio of spots feature a host of real people all appropriately named “Ronald McDonald” stating how much they love Taco Bell’s new breakfast options.
published 4 months ago   read more
Amy Poehler Derails A Job Interview For Old Navy
News: Amy Poehler Derails A Job Interview For Old NavyChandelier Creative New York and Rock Paper Scissors editor Carlos Arias team up with Sonic Union mixer Michael Marinelli to empower Amy Poehler with corner office status in the hilarious new :30 “Job Interview” for Old Navy, directed by Jonathan Krisel. The spot features the delightfully deadpan “Parks and Rec” star grilling a job candidate on her stylish wardrobe choices, eschewing job-related questions to inquire entirely about the applicant’s outfit. In addition to starring, Poehler helped direct and write for the campaign.
published 5 months ago   read more
ShootersNYC Signs Editor Debbie McMurtrey To Diverse Roster Of Editorial Talent
News: ShootersNYC Signs Editor Debbie McMurtrey To Diverse Roster Of Editorial TalentShootersNYC, the creative multi-dimensional content company, has signed Editor Debbie McMurtrey to the company’s diverse roster, which also includes Editors Anthony Marinelli, Dave Bradley, and Mark Hutchinson; as well as a large resource of editorial, design, visual effects, and post talent within the Shooters family of companies.
published 5 months ago   read more
Key Media Industry Organizations Launch Joint Task Force on File Formats and Media Interoperability
Task Force Sponsored by NABA, AMWA, SMPTE, IABM, 4As, ANA, and EBU Seeks Contributions to New User-Requirements Survey
The launch of the Joint Task Force on File Formats and Media Interoperability was announced today by its sponsors, the North American Broadcasters Association (NABA), Advanced Media Workflow Association (AMWA), Society of Motion Picture and Television Engineers (SMPTE), International Association of Broadcast Manufacturers (IABM), American Association of Advertising Agencies (4A's), and Association of National Advertisers (ANA). The European Broadcasting Union (EBU) is participating as an observer.
published 5 months ago   read more
LXR & Co. Brings Vintage Designer Goods to New York with Permanent Retail Boutique; Introduces Collaboration with Artist Mike Frederiqo & Fashion Film by Jenna Elizabeth
Leading Provider of Designer Vintage Accessories, LXR & Co., Hosts SoHo Flagship Store Opening and the Re-Opening of Its “Birkin Bar” with Co-Host & DJ Hannah Bronfman, Artist Mike Frederiqo and Filmmaker Jenna Elizabeth
The luxury vintage curators of LXR & Co. are pleased to announce the official grand opening of their flagship store in New York’s SoHo area at 112 Wooster Street. After a successful two-month run as a pop-up boutique for the 2013 holiday season, best known for the “Birkin Bar,” LXR & Co. has permanently opened their doors on February 4th, 2014, just in time to kick of New York Fashion Week. The opening night celebrations, hosted by DJ and “It” girl, Hannah Bronfman, unveiled unique custom designed artwork by Mike Frederiqo as well as a conceptual fashion film directed by Jenna Elizabeth.
published 6 months ago   read more
ThinkBreatheLive Transforms Super Bowl XLVIII Halftime Crowd into Panoramic Concert Screen Featuring Bruno Mars Live
News: ThinkBreatheLive Transforms Super Bowl XLVIII Halftime Crowd into Panoramic Concert Screen Featuring Bruno Mars LiveThinkBreatheLive (TBL) helped more than 80,000 spectators at MetLife Stadium play a VIP role in the Pepsi Super Bowl XLVIII Halftime Show featuring Bruno Mars. Touchdown Entertainment engaged the creative shop to produce digital environments for America's hallmark entertainment event, including a dynamic LED experience that turned the entire stadium into an immersive panoramic concert screen.
published 6 months ago   read more
The Republic Collective Ushers In New Collaborative Production Model
News: The Republic Collective Ushers In New Collaborative Production ModelAgency & Production Pros Align To Form Resource Solution
The Republic Collective officially launches today, presenting a new collaborative resource model targeted at regional advertising. The Republic is a national network built on the principle of collaboration, quality resources and reach. Whether you live in Portland, OR, or Richmond, VA, The Republic connects advertising agencies and carefully curated and vetted production partners around the nation.
published 6 months ago   read more
First Wave TV Signs Director Kit Lynch-Robinson
News: First Wave TV Signs Director Kit Lynch-RobinsonNY-based First Wave TV has signed London-based director Kit Lynch-Robinson for U.S. representation. His diverse portfolio reflects the essence of visual storytelling, as Lynch-Robinson has crafted emotionally engaging work for top brands such as Google, Samsung, Ikea, McDonald’s and Peugeot. An early adapter of digital content, Kit’s nuanced work has earned notable viral reach for content encompassing documentary, scripted comedy and action genres.
published 6 months ago   read more
Frankie Helps Trizz Move Toward the Virtual Studio
News: Frankie Helps Trizz Move Toward the Virtual StudioStreamlining the Ad Creation Process with Efficient Video Review
Frankie, the easy-to-use browser-based video review tool from the maker of cineSync, is a part of a new globe-spanning workflow created by Trizz to produce its innovative commercial campaigns. From its headquarters in Barcelona, Trizz uses Frankie to collaboratively develop spots with producers, agencies and clients from the U.S., Europe and Asia. With Frankie, creatives and postproduction teams can now operate as “virtual studios,” employing the best talent regardless of location, and communicating with their clients on an ongoing basis, wherever they are based.
published 6 months ago   read more
Facilis TerraBlock Opens New Doors for Knock Knock
News: Facilis TerraBlock Opens New Doors for Knock KnockIn 2010, veteran editor Daniel Chaput De Saintonge launched Knock Knock – a creative production studio serving marketing, advertising and PR agencies. Supported by a 12-person team and robust technological workflow, the East London-based company specializes in video, film and animation production and has worked on several projects for clients like Burberry, De Beers, and the British Government.
published 6 months ago   read more
Unified Video Technologies Introduces Next-Generation Production Flight-Packs
News: Unified Video Technologies Introduces Next-Generation Production Flight-PacksFlexible Production Packs Enable Fast Creation of Outside Broadcast Production Units, Eliminate Need for Large-Scale OB Trucks
Unified Video Technologies (UNIV), a provider of complete media ecosystems and software services for broadcasters, enterprises and the entertainment industry, introduces next-generation, quick-deployment flight-packs ideal for multi-city productions with tight timelines.
published 7 months ago   read more
ShootersNYC Provides Extensive Postproduction To Gyro For New TD Ameritrade Campaign
News: ShootersNYC Provides Extensive Postproduction To Gyro For New TD Ameritrade CampaignShootersNYC, the creative multi-dimensional content company, was tapped recently by ad agency gyro for extensive postproduction on a new, seven-spot campaign for TD Ameritrade.
published 8 months ago   read more
Nina Davenport Joins Animation Studio Clockwork VFX As Executive Producer
New York-Based Agency Production Veteran Will Lead Company’s Gotham Outpost
Solidifying its mark on the U.S. commercial animation market, acclaimed animation studio Clockwork VFX has added veteran agency producer Nina Davenport to its team. Davenport comes aboard the eight-year-old studio, following nearly five years as a Producer at UPROAR!,the New York-based kid /family centered marketing agency.
published 8 months ago   read more
CCW 2013: Digital Nirvana To Show Live Stream And Broadcast Monitoring Software, Plus Content Repurposing Solution
News: CCW 2013: Digital Nirvana To Show Live Stream And Broadcast Monitoring Software, Plus Content Repurposing SolutionDigital Nirvana’s live stream media monitoring solution, broadcast monitoring software, and content repurposing system for multi-platform distribution will be front and center at the upcoming Content & Communications World Expo (CCW). Being held from November 13-14th at the Jacob Javits Center in New York City, CCW is an annual convention focused on media and entertainment technology that includes HDWorld, SATCON and the Production + Post conferences.
published 9 months ago   read more
In Major Expansion Big Block Launches Big Block NY
News: In Major Expansion Big Block Launches Big Block NYBig Block Live And Big Block Entertainment Group To Develop and Produce Branded Content, Live Theater, Feature Films and Television
Big Block has extended its reach with a major expansion to New York City and the creation of two new divisions dedicated to multi-screen content: Big Block Live and Big Block Entertainment Group/BBEG. Through Big Block Live, the studio will continue to specialize in branded content, live action production and design for commercials, broadcast, interactive and mobile platforms, while serving as a local interface for Big Block Design Group/BBDG and the studio’s VFX, DI (digital intermediate) and finishing services in Santa Monica. Big Block Live will also sign and represent its own roster of directorial talent. Big Block Entertainment Group is producing live theater for Broadway and other stages, feature films and television. Big Block Entertainment Group represents the most significant creative and financial evolution of the Big Block brand since its inception. The group will acquire the rights for the properties they will develop and will also co-finance their production partnerships.
published 9 months ago   read more
Brand Solutions Agency Neuron Syndicate of Santa Monica to be Featured on AMC's "The Pitch" Sept. 5th
News: Brand Solutions Agency Neuron Syndicate of Santa Monica to be Featured on AMC's "The Pitch" Sept. 5thAgency Presents New Campaign for Potential Client Tommy Bahama
Brand solutions advertising and marketing agency Neuron Syndicate Inc. will be featured on AMC’s unscripted series “The Pitch” on Thursday, September 5th, during the second season of that series. The agency will be seen developing and presenting ideas for a new advertising campaign promoting potential new client Tommy Bahama.
published 11 months ago   read more
Hawthorne Direct Names Kathi Moore Vice President/Account Director
News: Hawthorne Direct Names Kathi Moore Vice President/Account Director& Fairfield, Iowa, June 18, 2013 –Hawthorne Direct, a full service brand response advertising agency, has named Kathi Moore as the company’s new Vice President and Account Director. The announcement was made today by Tim Hawthorne, Chairman/CEO/Founder, Hawthorne Direct.
published 1 year ago   read more
IDC Appoints New President And CEO To Board Of Directors
News: IDC Appoints New President And CEO To Board Of DirectorsInternational Datacasting Corporation (TSX: IDC) (“IDC” or the “Corporation”) today announced that new President and CEO Doug Lowther has been appointed to the Corporation’s Board of Directors. Mr. Lowther became President and CEO of IDC on May 13th and was appointed to the Board on May 17th.
published 1 year ago   read more
STS-GRIOT Gets Organized with Facilis TerraBlock SAN
News: STS-GRIOT Gets Organized with Facilis TerraBlock SANMichigan-based creative editorial boutique STS-GRIOT offers clients a complete post-production experience – delivering rough cuts, finishing, motion graphics, compositing, color grading, sound design and more. Award-winning editors at the mid-size studio collaborate with local and national ad agencies to deliver TV and web spots for high-profile companies such as Toyota, Ford, Chevy, Comcast and the US Navy.
published 1 year ago   read more
SCRATCH and SCRATCH Lab Are Key to Rolling Out Red Carpet for Cannes Film Festival 2013
ASSIMILATE Congratulates SCRATCH Artists on Festival de Cannes 2013 Entries
At the 66th Festival de Cannes, May 15 - 26, several films on the competition roster have been created by filmmakers whose post-production companies used ASSIMILATE’s SCRATCH® DI software in their digital workflows for conform, color grading, and finishing, and/or SCRATCH Lab® for their production dailies or VFX reviews. The Cannes Film Festival is the world’s premier showcase for independent and international filmmakers. (http://www.festival-cannes.fr/en.html)
published 1 year ago   read more
Actus Expands to North American Market
Actus appoints Asaf Salant to lead territory development efforts; brings affordable compliance monitoring solution to US and Canada
Actus Digital, a developer of web-based media monitoring, compliance recording, content repurposing and verification solutions for broadcasters, is expanding its presence in the North American region with the appointment of Asaf Salant to lead business development for the territory. "Actus is ideal for the North American market. It is incredibly easy to deploy. It’s highly reliable with a proven track record of performance in some of the largest broadcast sites around the world. Equally as important, Actus is also one of the most cost-effective monitoring and analysis solutions on the market. No other solution offers broadcasters and media/ad agencies both the affordable and outstanding performance,” says Asaf Salant, VP Sales, Actus Digital. “My goal is to establish relationships with North American system integrators, consultants and resellers, expanding the deployment of Actus technology through strong business partnerships. I look forward to meeting many of them at the upcoming NAB 2013 event.” In addition to his appointment to oversee North American territory, Salant is responsible for the continued building of the company’s extensive channel in Asia/Pacific.
published 1 year ago   read more
ShooterNYC Welcomes Editor Dave Bradley To Company's Diverse Roster
News: ShooterNYC Welcomes Editor Dave Bradley To Company's Diverse RosterShootersNYC, the creative multi-dimensional content company, has welcomed versatile talent, Editor Dave Bradley, to its diverse roster. The announcement was made this morning by Managing Director/Executive Producer Jeff Beckerman. Bradley, who began his career at such well-known editorial houses as Red Car, Crew Cuts and Go Robot; edits both comedy-dialogue and Beauty spots. A popular talent with ad agency creatives, Bradley is focused on editing commercial campaigns, but has made a recent foray into directing and producing.
published 1 year ago   read more
SMPTE Webcast to Examine How BXF Can Automate and Increase Accuracy of Ad Traffic Workflows
Feb. 28 Webcast Highlights How Inclusion of Spot Data in BXF Reduces Errors and Improves Efficiency
The Society of Motion Picture and Television Engineers (SMPTE), the worldwide leader in motion-imaging standards and education for the communications, media, entertainment, and technology industries, today announced that its next "PDA Now" educational webcast is scheduled for Feb. 28 at 1 p.m. EST. The webcast will focus on SMPTE's Broadcast eXchange Format (BXF) and how it streamlines and reduces errors in advertising traffic workflows.
published 1 year ago   read more
Method Studios Provides VFX Expertise To KIA Super Bowl Spots
News: Method Studios Provides VFX Expertise To KIA Super Bowl SpotsArtists create fully CG animals, environments and augmented female robots
Method Studios, a Deluxe Entertainment Services Group company, has collaborated with agency David&Goliath on two commercials for KIA which premiered during Super Bowl XLVII. "Space Babies," directed by Jake Scott (RSA), and "Hotbots," directed by Carl Erik Rinsch (MJZ) provided a wealth of inspiring VFX challenges to Method's creative team in Los Angeles. Stephanie Gilgar, Method Studios' Executive Producer comments, "It's an honor to have been entrusted to deliver two of the most VFX-heavy ads seen during this year's big game - a yearly highlight in the US television commercials industry".
published 1 year ago   read more
Panasonic Partners With Aframe To Sell Cloud Video Production Solutions To Content Creators
News: Panasonic Partners With Aframe To Sell Cloud Video Production Solutions To Content CreatorsPanasonic US to Sell Aframe Solutions to Video Professionals: Bringing Greater Speed, Security, Efficiency to Global-Scale Productions
Panasonic and Aframe today announced a partnership whereby Panasonic will sell Aframe licenses in the United States through its network of Panasonic pro video resellers. Furthering a relationship established last year, this partnership makes it easier for video professionals to harness Aframe’s acclaimed cloud video production platform to streamline P2, AVCCAM and all file-based workflows for added efficiency and creative freedom. Aframe also provides an ideal platform to utilize smaller file sizes available as P2 expands to AVC-Ultra, specifically AVC LongG and AVC Proxy.
published 2 years ago   read more
SMPTE Reschedules New York Regional Seminar for Jan. 31
East Coast Media Professionals Get One Final Chance to Attend Popular Seminar on Automating Multi-platform, Multi-display Content Generation
The Society of Motion Picture and Television Engineers (SMPTE), the worldwide leader in motion-imaging standards and education for the communications, media, entertainment, and technology industries, today announced the Nov. 9 New York Regional Seminar, which was canceled due to Superstorm Sandy, will be held Jan. 31. The rescheduled event gives area media professionals one last chance to attend SMPTE's acclaimed seminar on automating content generation for multi-platform, multi-display distribution.
published 2 years ago   read more
ITV SignPost Selects AmberFin iCR to Provide Media File Capture, Transcode & Format Conversion Solution in Drive to HD File-based Workflows
News: ITV SignPost Selects AmberFin iCR to Provide Media File Capture, Transcode & Format Conversion Solution in Drive to HD File-based WorkflowsAmberFin today announce that SignPost - the UK’s leading supplier of British Sign Language (BSL) on-screen services and part of leading commercial UK broadcaster, ITV - has positioned AmberFin iCR at the heart of its new high definition (HD) file-based production and delivery workflow.
published 2 years ago   read more
Translating the Human Experience Through Documentary Editing
Learn the art of documentary editing from award-winning editors at Manhattan Edit Workshop; The Art of Documentary Editing runs October 29th – November 2nd; early bird pricing ends October 5th
Manhattan Edit Workshop (MEWshop), the cutting-edge authorized digital training destination for post-production and content creators, is proud to announce the return of its five-day intensive workshop, The Art of Documentary Editing, from October 29th – November 2nd. Taught by Janet Dalton, MEWshop’s director of education and freelance editor, and MEWshop owner and filmmaker Josh Apter, students will explore the many techniques of documentary editing, from the creative decisions that make a great story to established workflow methods for picture and sound that every editor should know.
published 2 years ago   read more
Finish Adds Grading via FilmLight’s Baselight
News: Finish Adds Grading via FilmLight’s BaselightAward-winning London post house Finish, a specialist in 2D and 3D visual effects for commercials, has broadened its service offering to include high-end colour grading through the purchase of two Baselight systems from FilmLight.
published 2 years ago   read more
Royale Unfolds Beautiful Design Story For 2012 Hyundai Azera Microsite
News: Royale Unfolds Beautiful Design Story For 2012 Hyundai Azera MicrositeAd agency Innocean Worldwide recently commissioned motion design & production studio Royale to create the Azera Journey, an interactive microsite showcasing Hyundai's flagship model for the US market.
published 2 years ago   read more
Steele Studios Completes Extensive VFX Work On Brand New TV Campaign For Overstock.Com
News: Steele Studios Completes Extensive VFX Work On Brand New TV Campaign For Overstock.Com
Steele Produces Complex CGI Shots Featured Within Five Spot “O Is The One” Campaign
Steele Studios, a leading creator and producer of visual content for television, film, music videos, and commercial projects for Fortune 500 companies, has completed and delivered extensive visual effects work featured within a brand new TV campaign promoting client Overstock.com. Jo and Jerry Steele, co-founders, Steele Studios, made the announcement.
published 2 years ago   read more
Emmy-Nominated BAKED FX & Award-Winning MindSmack Enter Innovative, Creative Partnership
News: Emmy-Nominated BAKED FX & Award-Winning MindSmack Enter Innovative, Creative PartnershipThe visual effects team at BAKED FX, whose work has just been nominated for an Emmy Award and an MTV Video Music Award (VMA), has entered into a unique creative partnership with MindSmack (http://www.mindsmack.tv), one of the foremost digital media production and post-production houses in New York City. The innovative collaboration partners both companies to provide design, visual effects, and extensive post-production services to the industry’s top directors, producers, production companies and ad agencies.
published 2 years ago   read more
Clockwork VFX Uses The Creative 'Force' On Hasbro’s Star Wars Fighter Pods Ad and Online Webisode Series
News: Clockwork VFX Uses The Creative 'Force' On Hasbro’s Star Wars Fighter Pods Ad and Online Webisode SeriesDubai-based 3D Animation/Visual Effects Studio Takes On Complex Character Animation Assignment For TV and Online
For Hasbro’s Star Wars Fighter Pods campaign, Clockwork VFX, the artist-driven visual effects/3D animation studio, brought Jedi-like focus to the comprehensive campaign that introduces the new toy line with a cinematic ad and a series of five humorous webisodes featuring the Star Wars characters that is now playing on the Hasbro website.
published 2 years ago   read more
Digital Nirvana To Spotlight Loudness Monitoring For Monitor IQ™ At Broadcast Asia 2012
News: Digital Nirvana To Spotlight Loudness Monitoring For Monitor IQ™ At Broadcast Asia 2012Broadcast Monitoring System Incorporates Loudness Monitoring and Logging from Minnetonka Audio Software
Digital Nirvana’s flagship broadcast monitoring system (BMS), Monitor IQ, will be showcased at Broadcast Asia 2012, from June 19-22 at the Suntec International Convention Center in Singapore (Booth 4N4-08). At the show, one of the key Monitor IQ features that will be demonstrated is its powerful loudness monitoring and audio logging capability, including OEM software licensed from Minnetonka Audio Software, Inc.
published 2 years ago   read more
Digital Rapids Extends Closed Caption and Advertising Insertion Support with New Encoding and Streaming Updates
Digital Rapids has announced powerful new enhancements to the Digital Rapids Stream software for the company's StreamZ, StreamZHD and Flux encoding solutions. The same new capabilities are also available as applicable in the StreamZ Live family of live streaming encoders and the Digital Rapids Transcode Manager automated, high-volume file transcoding software. Recently-released or soon-to-ship new features include enhanced Closed Caption support for adaptive bit rate (ABR) streaming and support for automated advertising insertion when streaming live with Adobe® Flash® technologies.
published 2 years ago   read more
Stardust Delivers Multiple Realities to Let Consumers ‘Coupe’ their Lives for Mercedes-Benz
Alan Bibby-Directed Interactive Feature Bridges the Sedan and Coupe Worlds of the All-New C-Class
Innovative creative studio Stardust collaborated with the digital visionaries at Razorfish to create an interactive campaign for Mercedes-Benz USA that launched in October 2011. Directed by Stardust's Alan Bibby, the rich visual narrative engages Internet viewers to explore the two latest Mercedes C-Class models - the all-new 2012 Sedan and Coupe. With a swoop of the cursor, layers of the sedan or coupe are artfully peeled back to expose various features of the elegant luxury vehicles. This tale of two vehicles can be experienced now on the Mercedes-Benz website.
published 3 years ago   read more
NEOGAMA and DIAGEO launch the first campaign created in Brazil for Johnnie Walker
News: NEOGAMA and DIAGEO launch the first campaign created in Brazil for Johnnie WalkerThe awakening of a giant that slept where the Sugar Loaf stands today is the center of the multimedia campaign that encompasses TV, theaters, print ads, social and digital media and radio
The Sugar Loaf isn’t just a Brazilian postcard. In NEOGAMA’s new commercial for Johnnie Walker, it is actually part of a giant that had been sleeping there for years and finally wakes up.
published 3 years ago   read more
Southpaw Technology Tackles Digital Signage Management with KB Media
Customized production asset management system simplifies the management of digital signage advertising
Southpaw Technology announced today that KB Media, a Toronto-based media company, has licensed Southpaw’s production asset management system TACTIC and leveraged its flexible architecture to simplify the management of digital signage campaigns. KB Media is now using the system to more efficiently manage multiple campaigns across hundreds of advertising venues throughout Canada.
published 3 years ago   read more
Royale Continues Upward Ascent With Spate Of New Hires & New Space
Year 4 is off to a roaring start for Royale following a recent move into a larger space and a spate of new hires. The motion design & production studio has added Head of Production Danielle Hazan, 3D Lead/CG Supervisor Andy Lyon and Art Director Jonathan Kim to its already deep roster of talent. To accommodate its steady growth, Royale has also moved into a new, nearly 5,000-square-foot space.
published 3 years ago   read more
AMWA and EBU Demonstrate FIMS at IBC
Framework for Interoperable Media Services to be shown with services operating in typical media workflow
The Advanced Media Workflow Association (AMWA) and the European Broadcasting Union (EBU) will be demonstrating the latest capabilities of the project to develop a Framework for Interoperable Media Services (FIMS) at IBC, Amsterdam, September 9-13, 2011.
published 3 years ago   read more
Saatchi & Saatchi LA Streamlines Workflow with Production Asset Management System, TACTIC
Leading ad agency leverages TACTIC’s flexibility to create digital “garage” of files and to streamline internal and external workflows
Southpaw Technology, a leading developer of production asset management (PAM) technology for digital content creation (DCC) companies, announced today that its production asset management system TACTIC has been deployed by the Los Angeles arm of one of the world’s leading advertising agencies, Saatchi & Saatchi, in order to manage and track thousands of digital files, as well as to simplify production workflow.
published 3 years ago   read more
Single Chip Camera Evaluation (SCCE) Makes East Coast Public Debut
Screening Set for Createasphere Entertainment Technology Expo on September 20 & 21
Createasphere, a global community builder for the entertainment technology industry, presents the East Coast public debut of the Single Chip Camera Evaluation (SCCE) at this year's Entertainment Technology Expo - the entertainment and media industry's premier conference for previewing ground-breaking technology and learning about the latest trends in content creation.
published 3 years ago   read more
Digital Rapids Previews New Contribution Extensions for Award-Winning MediaMesh Content Delivery System
Digital Rapids, the leading provider of tools and solutions for bringing television, movie and Web content to wider audiences, is offering attendees of the 2011 NAB Show a preview of a powerful new extension to the award-winning MediaMesh business-to-business content delivery system. The new MediaMesh TX content contribution appliance provides flexible, easy-to-use content packaging and sending capabilities mirroring the robust features of the proven MediaMesh RX receiving appliance.
published 3 years ago   read more
NAB 2011: Autodesk Smoke 2012 for Mac OS X Now Shipping
Just Over a Year Since Launch, Smoke 2012 Provides Customers with New Creative Capabilities, Proven Production Efficiency and Growth Opportunities
Autodesk, Inc. (NASDAQ: ADSK) is now shipping Autodesk Smoke 2012 for Mac OS X software, an all-in-one editorial finishing tool with a robust, integrated 3D visual effects toolset. Smoke for Mac has been used to create corporate videos for companies from Oakley to Land Rover; commercials for high-profile brands, including Adidas, ESPN, Volkswagen and Subway; and for unique multiscreen projects on display at the U.S. Capitol Visitor Center and the California Science Center.
published 3 years ago   read more
Autodesk Launches 2012 Digital Entertainment Creation Products
Pipeline Efficiency, Creative Innovation and Interoperability Core to All Releases
Autodesk, Inc. (NASDAQ:ADSK) announced new releases of the company’s digital entertainment creation software and middleware. The 2012 versions enable iterative workflows, help users manage complexity and provide new creative tools. Autodesk products have been used to create popular movies like “Black Swan,” chart-topping video games such as “Medal of Honor,” primetime television commercials like the “Bridgestone ‘Carma’” Super Bowl ad and hit television shows such as “Glee.”
published 3 years ago   read more
Pilat Media Launches IBMS Cinema, an Integrated Business Management System for Theater Advertising and Promotion
Targeted to Digital and Analog Cinema Advertising Distributors, IBMS Cinema Provides Unified Platform for Managing End-to-End Campaign Creation and Placement
Pilat Media Global plc [AIM: PGB], the leading supplier of business management software to the media industry, today announced the launch of IBMS Cinema, a new business management system for complete theater advertising and promotion in digital cinemas. IBMS Cinema dramatically improves advertising processes for cinema businesses by providing a single, integrated platform for managing all pre-show cinema spots, venue screens, and in-theater marketing programs, as well as circuit agreements and advertiser and agency relationships.
published 3 years ago   read more
NAB 2011: Proconsultant Informatique Showcases "Beyond Broadcast" Solutions For Program And Advertising Business Management
LOUISE©: Lifecycle media and metadata management; powerful workflow engine; integrated, multi-platform production tools CINDY©: New, non-linear, targeted ad capabilities added to sales optimization system
At NAB 2011 (April 10-14, Las Vegas, NV) ProConsultant Informatique, a leader in developing innovative business management systems for broadcasters and content providers, will showcase the enhanced capabilities of its flagship LOUISE© business management solution and introduce new, non-linear scheduling features for CINDY©, the company's sales management software.
published 3 years ago   read more
Greg Bell Teams With Teak Digital For Launch Campaign
The recent campaign for Logitech reunites agency legend Greg Bell (formerly of Venables Bell & Partners, which he cofounded) and TEAK Founder Greg Martinez. In a partnership with roots in Bell and Martinez' days collaborating at Goodby, Silverstein & Partners, Bell directed the five spots through TEAK, which handled creative, production, editorial, and VFX, among other components.
published 4 years ago   read more
Proconsultant Informatique Expands to U.S. with New Office in Atlanta
Sales and technical support for PCI's suite of Business Management Solutions designed for multi-platform content producers
ProConsultant Informatique, the forward-thinking developer of enterprise business management solutions for media companies, today announced the opening of an office in the United States, in Atlanta, GA. This expansion reflects a pattern of continuous growth for ProConsultant Informatique, whose flagship software applications LOUISE© and CINDY© are strongly represented in television, cable, and multi-platform content operations in Europe and Canada.
published 4 years ago   read more
Signiant Launches Two New Modules for Content Supply Chain Management
Media Gateway and Resource Management Modules Facilitate Smooth and Easy Movement of High-Value Content Within and Beyond Organizations
Signiant today announced the release of two new software modules that complement its industry-leading family of products for content supply chain management. The new Media Gateway module streamlines the transfer and sharing of large files between individuals and organizations, and the Resource Management module adds powerful new capabilities for queuing delivery of assets and managing network bandwidth.
published 4 years ago   read more
Front Porch Digital Appoints OVP Veteran Mark Hayes to New Executive Team Position
Will Oversee Business Development for Award-Winning DIVApublish Solution
Front Porch Digital, the global leader for solutions that migrate, manage, and market media content, today announced the appointment of Mark Hayes as director of business development for online video platforms (OVPs).
published 4 years ago   read more
Digital Nirvana Enters Into Exclusive Licensing Agreement With Linear Acoustic
Partnership Provides Broadcasters Fully Integrated Comprehensive Set of Loudness Monitoring Capabilities
Digital Nirvana, a leading provider of broadcast monitoring and media management solutions, and Linear Acoustic, the leader in television audio control from production to transmission, announced today a licensing agreement which will integrate the Linear Acoustic LQ-1000 Loudness Quality Monitor into Digital Nirvana's MonitorIQ Broadcast Monitoring System (MonitorIQ BMS).
published 4 years ago   read more
Aidan Thomas Joins Method Creative Finishing Division
Senior Smoke artist contributes to ad campaigns for Nike and Old Navy
Visual effects company Method has hired senior Smoke artist Aidan Thomas to its Creative Finishing division. Thomas joins Method from the UK’s Golden Square Post and The Mill, where he worked on commercial campaigns for Intel, Levi’s and Reebok, among others.
published 4 years ago   read more
DTS And Manzanita Partner To Integrate DTS-HD® Audio Into Manzanita Products
Enables Creation Of Broadcast And On-Demand Content With DTS-HD Audio
DTS, Inc. (NASDAQ: DTSI) and Manzanita Systems, Inc., today announced a collaboration that will bring DTS’ highly regarded multi-channel HD audio format (DTS-HD®) to Manzanita’s popular MPEG multiplexing and analysis solutions.
published 4 years ago   read more
Harmonic’s Rhozet Universal Transcoding Solutions Integrate Manzanita’s Verification Tools
Collaboration Provides More Complete Transcoding Workflows
Harmonic Inc. (NASDAQ: HLIT) and Manzanita Systems, Inc., a leading provider of transport stream analyzers, have teamed to integrate the Manzanita CrossCheck™ verification tools with Harmonic’s Rhozet® universal media transcoding solutions.
published 4 years ago   read more
XV-Tech S.A. “SQUID” Tapeless Workflow Solutions Powered With Matrox DSX Developer Products
Matrox® Video Products Group today announced that XV-Tech S.A. has chosen the Matrox DSXSD card, part of the Matrox DSX family of developer products, as the heart of its SQUID tapeless workflow solutions for broadcast and cable television stations.
published 4 years ago   read more
Softel Partners With Pixel Power to Deliver Flexible, Cost-Effective 3D Subtitling Creation and Repurposing Solution
Softel announced today the launch of an end-to-end Stereoscopic 3D subtitle creation and rendering product suite in partnership with graphics specialists Pixel Power.
published 4 years ago   read more
AMWA/EBU to Present Joint Session on Interoperable Media Services at IBC 2010
Senior media executives to explore how technology can be used to build a networked content creation and distribution facility.
The Advanced Media Workflow Association (AMWA) and the European Broadcasting Union (EBU) are presenting a joint session on Interoperable Media Services at the IBC Conference taking place at the RAI, Amsterdam, Netherlands, September 9-14 2010.
published 4 years ago   read more
Rhino Evolves with New Talent and Major Studio Features
Rhino is continuing its evolution from high-end design, animation and visual effects company to one-stop, full-service content creation and digital studio with the hiring of CD/Directors Anna Meister and Chris Fung. Additionally, Director Ron Kleiner, a Gravity veteran from the Rhino-Gravity Tel Aviv office, will be represented stateside. The announcement comes at an exciting time for Rhino, when it's busier than ever with feature film work and its production arm is steadily mobilizing at its outposts around the world.
published 4 years ago   read more
MARVIN Lands in Las Vegas for NAB
New Technology Automates Digital Cinematography Workflow and Protects Data
Dutch start-up company MARVIN Technologies will present MARVIN during the National Association of Broadcasters convention, April 12-15 in Las Vegas. MARVIN is a new on-set workflow management system for digital cinematography that automates the creation of backups, LTO tape masters, QuickTime proxies for offline editing, and DVD dailies in a single process.
published 4 years ago   read more
AMWA Releases AAF Effects Protocol: AS-05
Protocol enables the transfer of rich edit metadata between post-production systems.
The Advanced Media Workflow Association (AMWA) has announced that the Advanced Authoring Format (AAF) Effects Protocol (AS-05) has been formally approved by the association.
published 4 years ago   read more
Super Bowl XLIV: Autodesk Software Helps Post Houses Score Commercial Work
Every year during the Super Bowl, global brands premiere commercials that showcase the best visual effects and animation in television advertising - for over 15 years, much of this creative work has been shaped with Digital Entertainment Creation software from Autodesk, Inc. (NASDAQ: ADSK).
published 4 years ago   read more
Boris FX Announces Boris Job Slate Plug-in for Apple Final Cut Pro
Automatically Create Commercial Slates Based on Data from the Ad-ID Advertising Identification System
Boris FX , the leading developer of integrated effects technology for video and film, today announced Boris Job Slate, a new Apple Final Cut Pro plug-in that automatically creates commercial slates based on XML files received from the Ad-ID advertising identification and management system. Boris Job Slate saves production time and reduces operator error by eliminating the need for manual text entry with a standard text tool.
published 4 years ago   read more
Ascent Media Launches Mr. Literary Webisode Campaign for Barnes & Noble
Combining Equal Parts Ad Agency, Development Studio and Production Company Ascent Media Creates Advertiser Sponsored Content for the Web
Visitors to the B&N Studio at Barnes and Noble (http://www.bn.com) can now tune in to the latest adventures of "Mr. Literary"—a comic character with an unfortunate compulsion to quote famous authors at the most inopportune times.
published 4 years ago   read more
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Setting the stage for “Anchorman 2: The Legend Continues”
Video Playback and Graphics team uses Adobe Creative Cloud and plugins from FxFactory to create period-specific news content To make the set of GNN, the 24-hour news channel featured in Anchorman 2: The Legend Continues as realistic as possible required one essential element: content. It was the job of the...
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The truth about keywords and website rankings
By Chris Blair If you ve ever worked with websites, you ve probably heard the term keywords. If you re not familiar with it, the term refers to the words and phrases used to describe your organization on your site. Keywords are important because search engines like Google use them to determine search rankings. Theoretically the more...
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To storyboard, or not to storyboard?
By Chris Blair If you re not sure what a storyboard is, just look at a comic book. A storyboard is basically the same thing, using a sequence of still images to help visualize a story. In advertising, storyboards provide a visual snapshot of key scenes in a commercial, and...
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