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News : Hype

Encore VFX Helps “The Flash” Find Super Speed
The CW audiences tuned into last night's season finale of “Arrow” were treated to a much-anticipated sneak peek of “The Flash” in a crossover event, features CG artistry by Encore VFX. In addition to the promo, Encore handled VFX for “The Flash” pilot, and with the show officially greenlit, the company is also set to deliver VFX for future episodes.
published 4 months ago   read more
First Wave TV Signs Director Kit Lynch-Robinson
News: First Wave TV Signs Director Kit Lynch-RobinsonNY-based First Wave TV has signed London-based director Kit Lynch-Robinson for U.S. representation. His diverse portfolio reflects the essence of visual storytelling, as Lynch-Robinson has crafted emotionally engaging work for top brands such as Google, Samsung, Ikea, McDonald’s and Peugeot. An early adapter of digital content, Kit’s nuanced work has earned notable viral reach for content encompassing documentary, scripted comedy and action genres.
published 8 months ago   read more
Aframe Details Best Cloud-Based Practices For Managing Broadcast Workflow Contributions At New York Event
Panel Discussions Spotlight New Cloud-Based Deployments Today for Managing Multiple Remote Contributions in Production and Post-Production Workflows
At a joint meeting of the Society for Motion Picture & Television Executives (SMPTE)’s New York section and the IEEE Broadcast Technology Society (BTS) next week, Aframe will showcase several best practices for using cloud computing to streamline news and sports production workflows involving tens and hundreds of contributors, based on the work of Aframe’s customers.
published 11 months ago   read more
FxFactory Now Offering Steep Discounts Storewide For a Limited Time Only
Stock up on plugins from FxFactory, the largest collection of plugins for Final Cut Pro, Motion, After Effects and Premiere Pro, all available at 20% off from October 1st through 8th
Noise Industries, developer of visual effects tools for the post-production and broadcast markets, today announced a storewide sale on all FxFactory plugins. From October 1st through 8th, all products will be available at 20% off their regular retail price, no coupon necessary. FxFactory offers best-in-class plugins for titling, color grading, keying, stylization, transitions, lower thirds, and much more, and has been named "the de facto standard for software developers writing creative plugins for enhancing FCP X, FCP 7, Motion, Premiere Pro, and After Effects" by MacLife ( and a "gateway to goodies" by Dare Dreamer Magazine ( Download FxFactory for free today to browse through hundreds of available plugins already being used by creatives worldwide (
published 11 months ago   read more
Feature Films on Kodak Dominate Academy Awards®
Independent Spirit Award Winners also have Kodak Moment
Argo’s best picture win topped off a successful night at the Academy Awards® for movies originating on Kodak film. In the 85-year history of the awards, no Oscar®-winning best picture has ever been made without motion picture film technology.
published 2 years ago   read more
cinec 2012 - A big success
cinec 2012 was once again a successful show. Angelika Albrecht, Managing Director of ALBRECHT Gesellschaft für Fachausstellungen und Kongresse mbH, and organizer of the cinec, says: ”On a only slightly smaller exhibition space, more exhibitors than ever presented themselves – 179 exhibitors provided a broad range of products.”
published 2 years ago   read more
cinec 2012 – Significant Changes in the Film Industry
Only four days to go until the 9th cinec opens in the MOC Events Center:
published 2 years ago   read more
Cut+Run’s Isaac Chen Edits New Spot for adiZero Campaign for 180LA
News: Cut+Run’s Isaac Chen Edits New Spot for adiZero Campaign for 180LACut+Run’s Isaac Chen edited the latest adiZero spot for Adidas via 180LA and directed by Matt Bieler of Serial Pictures. The spot features Major League Soccer's Brek Shea who faces an empty theater while refuting the pressure of hype & headlines with "what light can do." The commercial is part of the ongoing “What Light Can Do” campaign, the first spot of which starred RG3 and broke in May.
published 2 years ago   read more
"Silicon Beach: Creative Inspiration" Panel at Silicon Beach Festival
News: "Silicon Beach: Creative Inspiration" Panel at Silicon Beach FestivalThe Venice Media District (VMD) hosted and moderated a panel at the Silicon Beach Festival last week, entitled “Silicon Beach: Creative Inspiration.” The panel took place Friday, June 22 from 4-6 pm at Hotel Erwin. Attached, please find a photo from the event! Additional photos are available upon request.
published 2 years ago   read more
Twist Director Marc André Debruyne Wins "Director Of The Year" 2012 MuchMusic Video Award
News: Twist Director Marc André Debruyne Wins "Director Of The Year" 2012 MuchMusic Video AwardTwist Director Marc André Debruyne has won the “Director of the Year Award” at the 2012 MuchMusic Video Awards for his direction of the music video “Hit Me Up” by Danny Fernandes, F. Josh Ramsay and Belly.
published 2 years ago   read more
Boxer Films Signs Director Kevin Fitzgerald
News: Boxer Films Signs Director Kevin FitzgeraldLos Angeles-based Boxer Films expands their roster of award-winning talent with the addition of director Kevin Fitzgerald. Fitzgerald comes to Boxer from Rabbit where he refined his highly visual storytelling in work for such top brands as Lexus, Samsung and many others.
published 2 years ago   read more
Venice Media District Launches College Internship Program
News: Venice Media District Launches College Internship ProgramThe Venice Media District has launched its College Internship Program with the addition of its newest team member: Mount St. Mary’s College (MSMC) senior Zully Garcia. Garcia began interning with Hype Communications, a sponsoring company of VMD, during Summer 2011 and worked on a comprehensive research project for VMD. She then decided to become VMD’s first College Intern for Fall 2011.
published 3 years ago   read more
Tucson Film & Music Festival Announces Complete Line Up & New Film Venue And HQ For the 2011 Event
News: Tucson Film & Music Festival Announces Complete Line Up & New Film Venue And HQ For the 2011 EventTickets and Passes On Sale Now
The Tucson Film & Music Festival (TFMF) is thrilled to announce the complete entertainment line-up for the seventh annual event which heats up Oct. 6-10, 2011.
published 3 years ago   read more
Filmmaker Junction And Hype Host Westside VFX Panel
News: Filmmaker Junction And Hype Host Westside VFX PanelFilmmaker Junction and Hype join forces to host an evening of Visual Effects for indie filmmakers.
published 3 years ago   read more
17th Annual HPA Tech Retreat® February 14-18
Industry leaders to gather in Palm Springs for industry’s premiere forum for big ideas.
The Hollywood Post Alliance® will host its 17th annual HPA Tech Retreat, February 14-18, at Rancho Las Palmas in Rancho Mirage, California.
published 4 years ago   read more
motion504 Partners with Campbell Mithun on Gorgeous Ad Campaign for St. Ives
Broadcast design & animation studio motion504 recently completed a visually compelling campaign for Alberto Culver's St. Ives, created by ad agency Campbell Mithun and directed by Steve Downer of Pony Show.
published 6 years ago   read more
motion504 Creates Magical CG In-Store Spot For Target
Broadcast design & animation studio motion504 has been commissioned to create another CG in-store spot for client Target, this time to tout the retailer's "Bookmarked" program, which selects books for readers. "Club Picks" is the first of three spots to break in Target stores nationwide.
published 6 years ago   read more
News: Bombastic Creates Package For Diana Concert
When audiences tune in to the highly anticipated Concert For Diana, they will enjoy a graphics package created in a collaborative effort between VH1 and design/branding company Bombastic.
published 7 years ago   read more
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Bob ZelinBob Zelin's NAB: Storage, Broadcast, Thunderbolt & 4K
The clients Bob Zelin's clients facility systems design business don't care about hype. They only want to hear the same thing you do: "Does this thing really work, and is it cheap?" The two aren't always compatible. Sometimes cheaper tech makes business harder, and hype is always in the way -- but you can count on Bob to call 'em as he sees 'em. At NAB 2014, Bob saw plenty, from plummeting prices for 4K to vastly expanding options for storage.
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Photographers Tamara Lackey & Joel Grimes plus Facebook’s New Policy — Photofocus Podcast 9/15/13
Here is the new podcast feed: feed:// Get the show here or get it on iTunes This week s show is a triple scoop of goodness. We ve got three interviews to satisfy your creative, technical, and business needs. Join hosts Rich Harrington and Melissa Niu for interviews with important...
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3D Television Networks: 3 Years Later
By Chris Blair I published the original post below in July of 2010, saying I couldn t imagine how 3D television networks could find an audience, and more importantly, lure enough advertisers to survive. Predictably, ESPN3D announced on Wednesday that it would soon be shuttered. Their official statement cited, limited...
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NAB 2013 Wrap-Up - Stay Tuned!!
Usually one of the happiest days of the year for me is the day I'm driving back from NAB. All the stress leading up to the show: Handling the hundreds of requests for a booth meeting (some of them actually during the show), wearing out lots of shoe leather walking...
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