Business is booming at beatsuite.com, a cutting-edge North East company that provides royalty-free music over the internet, after it was featured in a BBC News 24 documentary highlighting the UK's most innovative online companies.
The Newcastle-based firm was featured in 'Net Profits,' a 30-minute documentary which considered how the internet has changed the face of British industry and how companies in regions like the North East are moving away from their declining traditional industries and into the booming technology market. It profiled some of the most exciting internet companies in the UK and looked at how they had managed to carve out global success, often with meagre resources.
After being featured on the report, which was shown worldwide throughout early January, http://www.beatsuite.com received hundreds of orders from the US, Asia and Europe as well as enquiries from music composers interested in contributing their tracks to the library.
http://www.beatsuite.com were chosen for the show from the many successful technology firms in the North East because of its recent success in the E-Commerce Awards late last year. The company won the 'Best Use of Broadband' Category at the North East award show in October and narrowly missed out on an award at the national ceremony a month later.
http://www.beatsuite.com , which was launched by DJ and music composer Steve Bainbridge in November 2004, provides businesses with easy access to high quality production music tracks for a variety of uses. The service makes the process simple by offering its customers a royalty free music license instead of employing traditional music licensing, which is often complicated and time-consuming for users.
Since its launch, http://www.beatsuite.com has had more than 1 million hits and more than 3,000 users from around the world have subscribed to the service including a number of high profile clients, such as London-based advertising agency Thirty Three.
Steve Bainbridge, Managing Director of http://www.beatsuite.com, says: " Being profiled on BBC News 24 was fantastic for us and has led to an increase in sales and customers. The music library has been very busy since the show aired and we've had lots of interest from companies in the UK as well as South Africa, Sweden, the Netherlands, and even as far a field as India and Nepal."
"We've even attracted interest from the BBC itself as a potential customer. The corporation is looking at using some of our music for its online education work."
"We use the Internet and web-based technology for all of our activities whether it's advertising, distribution or other types of marketing. We rely heavily on the internet as a global platform for our products and services. It has meant that even though we are a young, emerging company we have been able to operate worldwide and gained customers from as far afield as China, Canada, Australia, Poland, US and Hawaii."
http://www.beatsuite.com is a member of Codeworks Connect, the trade association for the North East's digital industries.
Sophie Lee, Marketing Manager at Connect, says: "The digital revolution brought on by the internet has rejuvenated the North East's economy. The region's traditional industries have been succeeded by a thriving community of highly innovative and profitable businesses of which http://www.beatsuite.com is one of the most exciting. The BBC's decision to use http://www.beatsuite.com in their report demonstrates that the company is already attracting serious attention from major organisations across the globe."
Regional development agency One North East and Codeworks Connect pointed the BBC in the direction of http://www.beatsuite.com after meeting and supporting the company during the North East E-Commerce Awards, which One North East organised.
Tim Pain, Head of Enterprise and Business Support at One North East says: “http://www.beatsuite.com production music library is a great example of how businesses in the North East are making the most of the advantages E-commerce brings. Companies embracing ICT have found themselves competing in a much bigger and potentially lucrative marketplace – often winning orders from customers all over the world.”
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