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News : Linear Acoustic to Address DTV Audio Misconceptions With Nationwide "Myth Busters Tour"



Last Updated: June 9, 2008 8:28 pm GMT
(Lancaster, Pennsylvania--June 9, 2008) Linear Acoustic, a manufacturer of customer-centric multichannel sound solutions for digital broadcast, today announced the launch of the "DTV Audio Myth Busters Tour," a nationwide tour during which the company's audio experts will address common misconceptions about the role of audio processing as broadcast stations make the DTV transition.

"Broadcast stations without sufficient audio processing capabilities are being overwhelmed by viewer complaints about the quality of DTV audio," said Tim Carroll, president and founder of Linear Acoustic. "It's not enough just to address loudness issues; maintaining a satisfied viewer base requires an efficient and effective solution for handling all key aspects of audio. We're using this tour to bust myths about working with DTV audio and to demonstrate comprehensive yet easy-to-use solutions that allow broadcasters to provide the superior audio experience that DTV viewers demand."

Among the myths that the "Myth Busters Tour" will address are the notions that DTV audio processing is unnecessary and that outdated radio equipment or recording studio gear can meet the needs of DTV. By presenting highly integrated professional processing solutions, Linear Acoustic will also challenge the myth that many different boxes are required to handle audio, metadata, and encoding. The company's experience in developing complete audio processing solutions is unparalleled, and its DTV-specific audio products are used in the delivery of more DTV channels than all other products combined.

The tour, which commences in Ohio, June 17 in Cleveland and June 19 in Columbus, will be presented in those cities at local Society of Broadcast Engineers (SBE) chapter meetings. For location information, future tour dates, or to book a place on the "Myth Busters Tour," please visit: http://www.linearacoustic.com/mythbusters.htm

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DI | Broadcast Engineer | Digital Broadcast


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