| HPA Award Winners, “Best of Tech Retreat” Set For NAB Post Pit
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News : HPA Award Winners, “Best of Tech Retreat” Set For NAB Post Pit
The Hollywood Post Alliance takes Center Stage Wednesday, April 13th, Announces 2011 Call for Entries
Last Updated: March 31, 2011 4:27 pm GMT
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(Los Angeles, California--March 31, 2011) Winners of special honors from the 2010 Hollywood Post Alliance® Awards, and highlights from the HPA's renowned Tech Retreat, will be featured in NAB's Post Pit on Wednesday, April 13, 2011. The HPA Judges Award for Creativity and Innovation in Post Production, the Engineering Excellence Award and "Best of Tech Retreat" winners will all be featured from 10:00am to 4:00pm, at the Post Pit in the South Hall, booth number SL12205.
The National Association of Broadcasters joined forces with the Hollywood Post Alliance to sponsor the 2010 Engineering Excellence Award and other initiatives of the Los Angeles-based group. The Hollywood Post Alliance supports a global network of post production companies and individual members, and the HPA Awards™ were designed to foster awareness of post production, promote creative and technical excellence, and recognize the achievements of post production talent.
The NAB Post Pit brings together the users and creators of the most savvy and dynamic post-production software available. The HPA® Highlights for the Post Pit are:
- Digital Vision: The Leading Edge and Open EXR Workflow – The Benefits of Using High Dynamic Range (HDR) within a Postproduction Pipeline
- Gradient Effects: GLoW Production Planning System for 3-Dimensional "Digital Fingerprints"
- LIGHTIRON Digital: LivePlay: iPad Video Playback
- Cine-Tal: Monitor & Projection Metadata in Production and Post
- Sony Electronics: Development of OLED Technology For Video and Film Production Applications
- Interoperable Mastering Format (IMF)
- FotoKem: nextLAB Mobile
- Reliance MediaWorks: Custom Image Processing for Film, Video, and Digital Sources
- Nexidia: New Technologies for Production Efficiency and Asset Monetization
- 1 Beyond, Inc: New 2D/3D Digital Workflow Products for Production & Archiving
- DVS and Salesforce: IMF Deliverables Utilizing SOAP WebServices and Cloud-based Workflow Controls
The 2011 HPA Awards will be held November 10, 2011 in a gala ceremony at the Skirball Cultural Center in Los Angeles. The Call for Entries will be announced soon, (or will open on May 16, 2011) and information on previous award shows can be found at http://www.hpaawards.net. Information on the 2011 HPA Awards will also be provided there, as it becomes available.
For more information please visit http://www.hpaonline.com or call the HPA at 213.614.0860 or write info@hpaawards.net.
About the Hollywood Post Alliance®
Hollywood Post Alliance (HPA®) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content.
About the HPA Awards®
The HPA Awards were created to foster awareness of post production, promote creative and technical excellence, recognize the achievements of post production talent, and build involvement in the Hollywood Post Alliance. The HPA Awards will be presented with generous support from Premier Sponsors: Avid, HP and NAB Show; Bronze Sponsors: Company 3, Encore Hollywood, Method Studios, Panasonic, Quantel; and Supporting Sponsors: AJA Video Systems, Modern VideoFilm, PRECO and SAN Solutions.
About NAB Show
The NAB Show, held annually in Las Vegas, is the world's largest electronic media show covering filmed entertainment and the development, management and delivery of content across all mediums. With nearly 90,000 attendees from 151 countries and more than 1,500 exhibitors, the NAB Show is the ultimate marketplace for digital media and entertainment. From creation to consumption, across multiple platforms and countless nationalities, the NAB Show is home to the solutions that transcend traditional broadcasting and embrace content delivery to new screens in new ways. Complete details are available at http://www.nabshow.com.
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