ShootersTV Welcomes Creative Executive Mark Finkelpearl


Last Updated: January 31, 2013 7:59 pm GMT
(Philadelphia, Pennsylvania--January 31, 2013) ShootersTV, welcomes Mark Finkelpearl, a creative executive and veteran of twenty-five years in non-fiction television, to the company as the Senior Vice President of Development and Production. The announcement was made this morning by ShootersINC President Ray Carballada, to whom Finkelpearl will report.

“We have been very successful in the television content space for several years now, particularly in reality television, “ explains Carballada. “Mark’s background and experience with developing very popular shows and series is a perfect fit for us. He has a great deal of energy and enthusiasm, and we are glad to have him part of the team.”

Joining ShootersTV is a jump back to the indie production side of the desk for Finkelpearl, as he departs RLTV network, where he’s been Vice President of Development and Production. RLTV will remain his client moving forward. Prior, Finkelpearl developed and sold programming for international companies like Beyond Productions and Eyeworks Cuatro Cabezas, where he served clients including Nat Geo, History, and HGTV; and executive produced series like “Car Czar,” “Lock and Load with R. Lee Ermey,” and “Snipers, Inc.” His biggest show has been in partnership with Big Fish Entertainment where he co-created TLC’s sleeper hit, “DC Cupcakes.” That series has made Georgetown Cupcake a regular stop on Grey Line tours of the nation’s capitol. Previously, Finkelpearl spent seven-and-a-half years as a production executive at Discovery Communications on the staffs of Travel Channel, Discovery Channel, and TLC. At Discovery, Finkelpearl worked across genres and demographics and found a niche overseeing “big engine” character-process series like “American Chopper,” “American Hot Rod,” “Rides” “Overhaulin,’” and “The Kustomizer,” facilitating added value by paving the way for Ad Sales integrations and placements. He’s contributed in his career to more than 800 hours of television. Finkelpearl is a member of the Television Academy of Arts and Sciences (ATAS), the Producers Guild of America (PGA), and held a seat on the Board of Directors of CINE.

“I am thrilled to join this superb team at ShootersTV,” comments Finkelpearl. “Today’s media landscape is dynamic and ever-changing. With the company’s emphasis on platform-agnostic branded entertainment combined with their visual style and taste, ShootersTV is uniquely positioned to serve a host of clients. I’m more than excited to bring my strengths to this fabulous organization: strategic thinking combined with uncovering novel characters doing amazing things.” Finkelpearl will split his time between ShootersTV’s Philadelphia headquarters and Washington, D.C.

Shooters has produced thousands of hours of TV with broadcast and cable networks since 1983, one measure of our quick success was being chosen as the production company for MTV's first Live Aid in 1985. With the launch of ShootersTV Shooters expanded into the content development world in 2007 when they co-developed ''Dinner: Impossible,'' an instant hit that was one of the first reality shows on the Food Network. That series evolved into “Restaurant: Impossible,” which ShootersTV produces with Marc Summers.

ShootersTV ( is a division of Shooters Inc., dedicated to creating programming for reality and non-scripted television. ShootersTV is represented by Peleton Entertainment, the New York-based television agency representing leading producers working in reality and documentary. For more information, contact Rob Miller at Peleton Entertainment by email at or phone 212-572-9632; or contact Carrie Spott at ShootersTV by email at or phone 215-861-0100.

ShootersINC ( is a full service creative content company that blends talent, technology and client service to provide a superior level of quality and creativity specializing in production, editorial, visual effects, graphic design, finishing and audio post for advertising, television, feature film and new media. For more information contact Shooters’ Anne-Marie Starker ( or phone 215.861.0100.

ShootersNYC ( is the New York division of ShootersINC, a multi-dimensional creative production and post house specializing in editorial, visual effects, graphic design, finishing and audio post for advertising, television, feature film and new media. For more information, contact Managing Director, Jeff Beckerman at 212-533-9400 or at

DIVE ( is the visual effects, DI and picture finishing division of ShootersINC, led by veteran Visual Effects Supervisor Mark O. Forker, specializing in feature films, television shows and commercials. As one of the east coast’s premier postproduction facilities for film finishing services, DIVE offers content creators the ability to complete Visual Effects, Digital Intermediates and Titles by coupling creative continuity with an integrated workflow. For more information, contact DIVE VP Business Development, Bob Lowery ( at 267.514.7700.


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