(Newark, New Jersey--June 4, 2015) Cinematographer Doug Farris, owner of Ghost Hand Productions, serving the San Francisco Bay area, recently invested in two Panasonic VariCam®35 4K camera/recorders, as well as a VariCam HS high-speed camera/recorder.
Ghost Hand Productions specializes in scripted end-to-end production, equipment rentals and crewing. Farris terms his business a “Panasonic house,” and makes extensive use of P2 HD camcorders -- four
AG-HPX370 shoulder mounts, and seven AJ-PX270 and AG-HPX250 handhelds to cover marquee events such as the CrossFit Games.
Farris has already utilized the VariCam HS to shoot major portions of a PSA for a government agency.
“There’s a segment of our clientele that isn’t looking for a large format camera, but rather a well-designed, ENG shoulder-mount with B4 lenses,” he said. “That’s the VariCam HS to a tee, a very high-end 2/3” camera ideal for sports coverage and one- or two-man news-style crews. We shot the entire PSA material at 1080p/240fps—our subject was moving water—and the effect of the slow motion on water was stunning.”
Just as the VariCam HS positions his company for higher-end ENG work, Farris anticipates that the VariCam 35 will introduce Ghost Hand to a higher-tier of cinema production/rentals. He has already utilized the camera on several projects for their corporate clientele and the image results have been impressive.
“Panasonic may not have been the first to market with a 4K camera, but they’ve brought their A game,” he said. “The dual native ISOs of 800 and 5000 are a genuine innovation.”
Farris praised the VariCams’ modular design (the 4K and 2/3” camera heads are separate from but dockable to a common, shared recording module), their build quality and serviceability. He said that he is working closely with longstanding clients such as the PAC-12 Conference, Bell Helmets and ESPN to produce footage demonstrating the capabilities of the new VariCams.
For more information about Farris and his company, visit www.ghosthandproductions.com
About the VariCam 35
Panasonic’s VariCam 35 is an unparalleled tool for high-end filmmaking, commercials and episodic production as well as live 4K events. The camera provides superb image handling in multiple formats ranging from pristine 4K RAW to more practical 4K, UHD, 2K, HD and ProRes capture. Several assets set the VariCam 35 apart from other high-end cinematography cameras, including dual native ISOs of 800 and 5000, allowing DPs to realize incredible image quality in extremely low light situations;its ability to record
three simultaneous video formats (4K + 2K + Proxy, or UHD + HD + Proxy); an optional high-speed 4K uncompressed RAW recorder (CODEX) that will capture uncompressed 4K VariCam RAW (V-RAW) at up
to 120fps;internal AVC-Intra 4K / 2K / HD recording to 120fps; support for an ACES workflow for full fidelity mastering of original source material; and in-camera Color-Grading via CDLs / 3D LUTs.
About the VariCam HS
With high-speed 1080p image capture of up to 240fps, the 2/3” VariCam HS produces extraordinary high-definition imagery for the most demanding documentary, sports or SFX slow-motion applications. The VariCam HS utilizes three newly-developed, 1920 x 1080p MOS imagers with 14 stops of latitude, providing full control over a wide range of lighting conditions for unparalleled 1080p native recording/operation. Among the camcorder’s key features are real-time high frame rate and off-speed recording to 240fps in 1080p (using AVC-Intra Class100), plus the ability to ramp / change frame rates during record. The VariCam HS features a range of high-quality recording formats including AVC-Intra Class100 (recording as 1080/24p, 25, 30p, 50 or 60p with VFR up to 240p), AVC-Intra Class200 (up to 30p/60i) and 12 bit sampled AVC-Intra Class4:4:4 (up to 30p). Both AVC-Intra Class200 and AVC-Intra Class4:4:4 deliver spectacular performance in applications where image quality is the utmost consideration.
For more information about the VariCam 35/HS, visitwww.us.panasonic.com/varicam,or contactPanasonic at877-803-8492.
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About Panasonic Corporation of North America
Panasonic Corporation of North America provides a broad line of digital and other electronics products and solutions for consumer, business and industrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic's U.S. branding, marketing, sales, service and R&D operations. In Interbrand's 2014 annual "Best Global Green Brands" report, Panasonic ranked number five overall and the top electronics brand in the report. As part of continuing sustainability efforts, Panasonic Corporation of North America relocated its headquarters to a new facility, adjacent to Newark Penn Station in Newark, NJ. It is the first newly constructed office tower in Newark to earn both LEED Platinum and Gold certifications from the U.S. Green Building Council.
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