Music Legend Herb Alpert and Sony Media Software Whip Up The Ultimate Remix Contest On ACIDplanet.com

News

Remix one of Alpert's re-recorded solos from his new album Rewhipped with exclusive new Sony Sound Series loops for a chance to win great prizes

Last Updated: March 19, 2006 1:00 am GMT
(March 17, 2006--MADISON, WI) Extending the theme of his newest album, Whipped Cream & Other Delights Rewhipped, a deconstructed, rebuilt and re-released version of the 1965 album that made him famous, legendary trumpeter Herb Alpert has joined forces with entertainment company Shout! Factory and Sony Media Software to launch a unique remix contest on ACIDplanet.com®, the Internet's leading digital music community.

Beginning today, fans of the recent Rock and Roll Hall of Fame inductee can whip up their own remix of the track "Butterball" off of the Rewhipped album using a new performance from Herb Alpert and content from the comprehensive Sony® Sound Series™ catalog of music loops and samples. The loops for this contest have been carefully chosen from the collection launching in Sony Media Software's award-winning ACID Pro 6 Professional Music Workstation product next month.

"This ACIDplanet remix contest is a true extension of Herb's newest project, Rewhipped, and we hope that his fans enjoy the creative process of remixing a track as much as we did," said Shawn Amos, executive producer of Rewhipped and Shout! Factory VP of A&R.

Whipped Cream and Other Delights has been revisited by some of today's top remixers, and is now available as Whipped Cream & Other Delights Rewhipped from Shout! Factory. Featuring remixes from such contemporary producers such as John King (of the Dust Brothers), Thievery Corporation, Medeski Martin & Wood and others, it's a decidedly new take on an established classic.

"We were so pleased to have the opportunity to work with a legendary musician like Herb Alpert," said Dave Chaimson, vice president of Marketing for Sony Media Software. "Alpert not only has a huge fan base that spans multiple generations, but his new album is truly an embodiment of the ACIDplanet experience: encouraging music fans to use their own creativity to reinterpret an existing song in order to create something new and innovative for the world to hear."

Herb Alpert's celebrated career in music began over four decades ago, with early and extraordinary successes including his 1958 co-write, with Lou Adler and Sam Cooke, of the evergreen hit "Wonderful World." Today, after more than 75 million records sold, Alpert's versatile talent is legendary. His myriad credits include triumphs as a superstar trumpeter and bandleader, label founder, producer, composer, arranger and vocalist, the latter, most notably for his 1968 No. 1 single with the now-classic track "This Guy's In Love With You," which was also the first #1 hit for the songwriting team of Burt Bacharach and Hal David. Most recently, Alpert was inducted to the Rock and Roll Hall of Fame on March 13.


Rules of the Herb Alpert remix contest include:
  • Contest begins on March 17
  • All entries must be fully uploaded by 12:00 a.m. PST on April 28
  • Entrants must be at least 13 years of age
  • Entrants must provide a Windows Media or Real Media version of their entry

Prizes include:
  • Sony® Walkman Bean™ MP3 player: MSRP $149.95
  • ACID Pro 6 software: List Price $499.95
  • Sound Forge® 8 software: List Price $399.99
  • Sony Sound Series Chicago Fire: A Dance Music Anthology box set: List Price $249.95
  • Sony Sound Series Drums from the Big Room box set: List Price $249.95
  • Sony Sound Series Dr. Fink's Funk Factory Premium Collection loop library: List Price $99.95
  • Sony Sound Series Structure/Capture: Future Retro Dance Excursions Standard Collection loop library: List Price $59.95
  • A copy of the Whipped Cream & Other Delights Rewhipped CD, plus all 11 CDs in the Herb Alpert Signature Series from Shout! Factory: Combined List Price $177.76

For more information and complete contest rules, please visit: http://www.acidplanet.com

About Sony Media Software
Sony Media Software manages the following media creation software titles: Sound Forge® software, Vegas® software, CD Architect™ software, DVD Architect™ software, ACID® Pro software, Sony Sound Series™ music and sound effects libraries, Sony Vision Series™ graphics, animations and stock footage libraries, Noise Reduction™ plug-in, Vegas Movie Studio™ software, ACID Music Studio™ software and Sound Forge Audio Studio™ software, ACID XMC software, Jam Trax software, and Super Duper Music Looper™ software. The team also runs the ACIDplanet online service (www.ACIDplanet.com), a worldwide community for progressive musicians. For additional product information, please visit http://www.sony.com/mediasoftware

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