Verbatim Announces World


Last Updated: November 6, 2007 9:26 pm GMT
Vibrantly Colored Discs Combine 4.7GB Capacity on DVD’s Storage Side with Direct-to-Disc Burning of Silkscreen-quality Graphics/Text on Label Side

(CHARLOTTE, NC - November 06, 2007) Verbatim® Corporation, the storage media producer known for offering the widest range of premium-quality LightScribe® media, announced today the world’s first Color-background LightScribe 16x DVD-R and DVD+R media.

The new 4.7GB LightScribe DVDRs are available in vibrant shades of red, orange, yellow, blue and green in addition to the original gold color. Verbatim has begun shipping them in the US market in 25-packs which include five discs of each color.

The richly colored DVDRs are produced using LightScribe Media Version 1.2 coating technology on the label side for enhanced image contrast and faster label printing. The data side of the discs incorporates the innovative technologies that deliver the premium quality features consumers have come to expect from the Verbatim brand-- high reliability, stability and longevity with high performance and broad compatibility.

With a rainbow of background colors to choose from, consumers and businesses can burn customized LightScribe labels for their videos and multimedia presentations that will give them a professional look.

Verbatim’s new colored LightScribe DVDRs were specifically designed for LightScribe-compatible drives and the latest software licensed by Hewlett-Packard Company (HP). According to HP, approximately 50M LightScribe-enabled drives are currently installed and that number is growing at 4 to 5 million per month. Drives with the direct-disc labeling technology now account for approximately 25 percent of all half-height and 12.7mm DVD writers being manufactured*. By combining Verbatim’s LightScribe DVDRs with these drives, consumers can use the same optical disc drive laser to burn content on the data side of the disc and to produce silkscreen-quality black text and graphics labels on the label side of the discs.

In addition to making the recorded discs more memorable, the various colors of the media can be used to sort and display a collection.

Colored LightScribe DVDR discs are label-compatible with all LightScribe-enabled drives. For optimized labeling, Verbatim recommends that users always upgrade their LightScribe system software to the latest version. Software and label gallery downloads are available at

To ensure that the discs LightScribe users produce can be played by the broadest number of CD/DVD playback devices, Verbatim’s complete family of LightScribe media is fully compatible with all current CD-R, DVD-R and DVD+R standards.

Verbatim LightScribe Color-background 16X DVD-R and DVD+R media in 25-packs will be available in the US through leading retailers, Internet resellers and distributors in Q4 2007. Verbatim also offers the original gold-background LightScribe 16X DVD+R media in 10, 20 and 30-packs, as well as LightScribe 16X DVD-R media in 30-packs and 52x LightScribe CD-R media in a variety of spindles and slim cases.

About Verbatim
Verbatim’s businesses in the Americas, Europe/Middle East/Africa and Asia Pacific regions are wholly owned subsidiaries of Tokyo-based Mitsubishi Kagaku Media Co., Ltd. MKM’s parent company, Mitsubishi Chemical Corporation (MCC), is Japan's largest chemical company.


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