Noise Industries Partners Bring Effects Buzz to NAB 2008

News

Special presentations from CoreMelt, Idustrial Revolution, and SUGARfx on stand SL2128H

Last Updated: April 11, 2008 12:10 am GMT
(Boston, Massachusetts--April 11, 2008) The Noise Industries NAB 2008 stand (SL2128H) will be abuzz with special presentations from well-known broadcast designers and Noise Industries development partners; Roger Bolton of CoreMelt, Peter Wiggins of Idustrial Revolution, and Ricardo Silva from SUGARfx.

With leading digital designer roles in projects ranging from Lord of the Rings to the Olympics, their critically acclaimed work reaches a global audience across television, film and commercial markets.

Long-time partners of Noise Industries, Bolton, Wiggins and Silva develop a wide range of visual effects plug-ins using the Noise Industries FxFactory Pro plug-in manager. FxFactory Pro provides broadcast designers a user-friendly development tool to create additional FxFactory-based plug-ins for the Apple ® Final Cut Studio®, Final Cut® Express and Apple Motion applications.

“A great deal of Noise Industries success lies in the partner development program philosophy,” comments Niclas Bahn, Business Development Director, Noise Industries. “Our partners are broadcast designers who bring years of real-world experience to the product feature design. This customer centric approach yields some of the industries most innovative image treatment and effects technology on the market today.”

New From CoreMelt New at NAB
CoreMelt PolyChrome FxPack - offers 40 GPU accelerated transition effects for Apple Final Cut Studio and Apple Final Cut Express. Support for 10 bit and 12 bit codecs, including footage shot using the RED Digital camera, dramatically enhances effects workflows. Precise controls enable users to alter all aspects of the transition. In addition to PolyChrome, Bolton will demonstrate other fan favorites from the CoreMelt product collection.

Idustrial Strolls into NAB with the New SupaWipe FxPack
Showcased for the first time at NAB, the new Idustrial Revolution SupaWipe FxPack enables Apple Final Cut Studio and Final Cut Express users to quickly create – without keyframing - complex, multi-object transition effects such as those seen in sporting events or reality TV replays/recaps, broadcast promos, live event videos such as weddings, and 30-second spots. SupaWipe transitions can be made different lengths, positioned in one of the three ways on media, rolled, cut, pasted and selected as a favorite. The wipe direction can be orientated over 360 degrees and the width or softness of the wipe adjusted.

What to Expect from SUGARfx
The brand new SUGARfx Light Pack will also make its debut at NAB 2008. The new FxPack delivers 7 innovative lighting effects which include; Lens Flare, Light Beam, Marquee, Paparazzi, Shine-o-Text, and SpotLight. In addition to the new Light Pack, SUGARfx plans on demonstrating the full line up of popular effects and theme products including the recently released SUGARfx Urban package.

All Noise Industries partner demos can be downloaded here.


About Noise Industries Partners
CoreMelt founder Roger Bolton is a visual effects veteran with seven years experience in post production. His feature film credits include "Lord of the Rings", "Kingdom of Heaven" and "Charlie and the Chocolate Factory". Roger has worked as a senior flame operator, lead compositor and online editor in Australia, Singapore, New Zealand, India, the Netherlands and the United Kingdom.

Idustrial Revolution founder Peter Wiggins is a successful broadcast editor with more than 25 years of industry experience. His credits include work with the BBC, CBS, and CNN – covering everything from the Winter Olympics to working with Michael Jackson on a video for the World Music Awards. A well known power user of Final Cut Pro, Peter has designed a number of popular Noise Industries FxPacks based on his years of experience and passion to improve postproduction workflows for broadcast designers everywhere.

Sugarfx founder Ricardo Silva’s impressive resume includes broadcast design for the National Geographic IMAX open, Norm, Ripley's Believe or Not, Noticias Telemundo, Univision News graphics, Top 10 A&E, TLC Investigators, DirecTV International Marketing, TNBC graphics, TechTV, and Fox Sports International.

For more information about Noise Industries at NAB 2008, please contact Niclas Bahn at njb@noiseindustries.com.

About Noise Industries, LLC
Established in 2004, Boston Massachusetts based Noise Industries is an innovative developer of visual effects tools for the postproduction and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple and Avid. For more information about Noise Industries, please visit: http://www.noiseindustries.com.

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