Panasonic PBITS Sponsors Next Generation Multimedia Convergence Conference


Last Updated: June 12, 2008 3:34 pm GMT
(WIESBADEN, Germany--June 12, 2008) Panasonic has announced its gold sponsorship of the Next Generation Multimedia Convergence Conference (NGMC). The conference, to be held Fiuggi, Italy, June 10-12, will be attended by top-level delegates from the major European and global broadcasters and telecommunication companies.

On June 12, Jaume Rey, Director of Professional & Broadcast IT Systems Business Unit (PBITS), will address the NGMC audience on the enormous changes to the industry arising out of the TV-by-IT business model. As a leading exponent of the advantages of IT-based operation, Rey will outline the important strategic, technical, and commercial implications of production in a networked, open-architecture environment with faster file exchange, shared servers, and rapid content location through metadata schemes.

"The NGMC is an important agenda-setting event where CEOs and top decision makers from around the world gather to shape the evolution of our industry," said Rey. "Panasonic Broadcast is delighted to be a major sponsor of this global event, which is an ideal platform for communicating our key messages and further developing our relationships with the leading broadcasters and telecomms organisations."

Further information on the NGMC conference is available at, at, or by calling +49 611 235 481.

About Panasonic
Best known by its Panasonic brand name, Matsushita Electric Industrial Co., Ltd. is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales of JPY 9,068.9 billion (approx. USD 90.52 billion, exchange rate USD 1=JPY 100.19) for the year ended March 31, 2008. The company's shares are listed on the Tokyo, Osaka, Nagoya, and New York (NYSE:MC) stock exchanges. For more information on the company and the Panasonic brand, visit

Panasonic's Professional Broadcast and IT Systems Business Unit is part of Panasonic Audio Visual and Computer Systems Europe (PAVCSE), a division of Panasonic Marketing Europe GmbH. The company is a leader in the development of video formats and core products for broadcast and professional AV, including camera-recorders, video recorders, monitors, and mixers. Panasonic's P2 systems provide the reliability of solid-state production with immediate connectivity to existing IT infrastructures, allowing for completely tapeless workflows.


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