Adobe Acquires European Image Serving Provider


Acquisition of YaWah Extends Global Reach of Adobe Scene7 Rich Media Platform

Last Updated: September 15, 2008 5:03 pm GMT
(San Jose, California--September 15, 2008) Adobe Systems Incorporated (Nasdaq:ADBE) today announced it has acquired YaWah ApS, a European dynamic imaging software provider based in Aarhus, Denmark.

The acquisition will accelerate the European and global expansion of Adobe® Scene7, the leading hosted rich media platform designed for eCommerce and multi-channel marketing companies. Today Adobe Scene7 solutions are used by blue-chip companies worldwide — such as QVC, Otto UK, and Levi Strauss & Co. — to drive online business, through the management, distribution and delivery of dynamic content across channels.

“YaWah has built an excellent product, customer base and a supportive set of partners that deliver dynamic rich media across Europe,” said Doug Mack, vice president and general manager of Consumer and Hosted Solutions at Adobe. “YaWah’s market knowledge and technology, integrated with Scene7, will ensure that European companies have immediate access to hosted media solutions that are transforming the online experience for some of the Web's most visited sites.”

The addition of YaWah is not expected to have a material impact to Adobe revenue and earnings in fiscal year 2008. Terms were not disclosed.

Forward Looking Statements Disclosure
This press release contains forward looking statements, including those related to future product development plans, which involve risks and uncertainties that could cause actual results to differ materially. For a discussion of these and other risks and uncertainties, individuals should refer to Adobe’s SEC filings. Adobe does not undertake an obligation to update forward looking statements.

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