(San Diego, CA--March 24, 2010) Sorenson Media
today announced that its Sorenson Spark video decoder
has been licensed by Lenovo to be included in the new Lenovo Skylight
smartbook. Sorenson Spark will enable the innovative mobile consumer device to play the widest selection of videos available on the Internet.
Sorenson Media’s Sorenson Spark decoder was the first codec used in Macromedia Flash, now Adobe Flash, today’s de facto standard for Web video. Sorenson Spark is the industry’s most ubiquitous video decoder and enables the playback of hundreds of millions of videos on the Internet, including many of those on YouTube.
Announced in January 2010 and available in April 2010, the Lenovo Skylight harnesses the best of smartphones and netbooks to create a new device that boasts a sleek and slim design, all day battery life, robust wireless connectivity and custom interface with live Web gadgets. The optimized Sorenson Spark decoder is available on Qualcomm’s Snapdragon™ chipset, which gives the Skylight its powerful combination of mobile processing performance, optimized power consumption, connectivity and powerful multimedia capabilities.
“The Sorenson Spark decoder completes the Lenovo Skylight’s multimedia package,” said Peter Gaucher, executive director of the Mobile Internet Products Idea Product Group at Lenovo. “By including this ubiquitous decoder, we will be able to enhance the full experience of the Skylight users by giving them full access to millions of videos on the Internet that can only be played back using the Sorenson Spark decoder.”
“We are excited to be working with Lenovo, a proven leader in the mobile computing industry,” said Douglas Cebik, director of business development for Sorenson Media. “Web video is a must-have in every new mobile device, and we’re pleased that Lenovo’s unique Skylight smartbook device will now have access to the full world of Internet video.”
About Sorenson Media
offers comprehensive, award-winning solutions that empower businesses and video professionals to easily and affordably publish the highest-quality video to the Internet and other media. Included among its products and services are the Sorenson 360 Video Delivery Network (VDN), Sorenson Media’s re-imagined video publishing platform; Sorenson Squeeze, the gold-standard for video encoding applications; Sorenson Squish and SquishNet, which together create an easy-to-use browser-based video publishing platform for user-generated content; and Sorenson Spark, the industry’s most widely used video codec, which enables mobile devices and other consumer products to playback the largest selection of video on the Internet today. Since its inception in 1995, Sorenson Media has been instrumental in bringing Internet video to mainstream applications and is committed to dramatically improving the online video experience for both content creators and consumers.