Double Negative Adopts Shotgun Software for Production Tracking and Collaboration


Europe's Largest VFX Facility Purchases Site License for Over 800 Digital Artists

Last Updated: January 11, 2011 7:10 pm GMT
(Los Angeles, California--January 11, 2011) Shotgun Software, developers of the Shotgun web-based production tracking and collaboration system, announced that Double Negative has purchased a global Shotgun site license for its facilities in London and Singapore. Double Negative is Europe's largest provider of visual effects for film.

Said Matt Holben, CEO, Double Negative, “The Shotgun team is building the tools our staff wants to use and a framework that keeps us as agile and efficient while we grow. This is a strategic business investment we expect to deliver big returns over the coming years.”

Double Negative will integrate Shotgun into its in-house project management tools and then start to use it project by project. The studio has recently contributed visual effects for a number of summer tentpoles, including “Inception,” “Harry Potter and the Deathly Hallows: Part 1,” “Iron Man 2,” “Prince of Persia: Sands of Time,” “Scott Pilgrim vs. the World” and “The Sorcerer’s Apprentice.”

“We have been watching Shotgun closely for years and found ourselves checking off boxes next to our list of requirements for the ideal production tracking tool,” shared Double Negative CTO David Scott. “It is abundantly clear that the Shotgun team gets production and is building Shotgun for companies like Double Negative. We are looking forward to helping them take it to the next level.”

“We are big fans of Double Negative and the work they do, and are very pleased to have their support,” said Don Parker, Shotgun’s CEO. “We have an aggressive roadmap planned for the coming years and look forward to collaborating with the Dneg team to make sure we hit the mark.”

Shotgun is a flexible and scalable web-based project management system designed specifically for the visual effects, CG feature animation and video game industries, allowing all parties involved in a project instant access to critical data, messaging and real-time project progress. Available in both a hosted (SaaS) and licensed model, large, mid-sized, boutique facilities and independent artists can all benefit from Shotgun-managed pipelines. Companies can learn more at

About Double Negative
Located in the heart of London's Soho, Double Negative was set up in 1998 with a team of just 30. Since then the company has grown to 1000+. In 2009 Double Negative opened the doors to its Singapore office, which works closely with the London office on selected productions. The company is a pre-eminent visual effects studio with more than 115 feature films to its credit. Led by Managing Director Alex Hope and CEO Matt Holben, Double Negative is capable of handling projects from initial design through on-set supervision and production to post-production. All key post-production technologies are available in-house to allow for maximum flexibility.

About Shotgun Software
Shotgun Software was founded in January 2006 by a group of visual effects professionals to build production tracking and pipeline solutions. The founding members worked together on a major studio animated feature, and are developing Shotgun to fill the mounting industry need for a commercially viable system for managing complex projects spread across multiple locations. Shotgun is actively developing the system with more than 100 industry studios including Digital Domain, Framestore, Rainmaker, Playstation, Blizzard, Zoic Studios, Dr. D, and Laika. For more information, and an online demonstration, visit


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