AMWA and EBU Demonstrate FIMS at IBC


Framework for Interoperable Media Services to be shown with services operating in typical media workflow

Last Updated: September 7, 2011 7:14 pm GMT
(Atlanta, Georgia--September 7, 2011) The Advanced Media Workflow Association (AMWA) and the European Broadcasting Union (EBU) will be demonstrating the latest capabilities of the project to develop a Framework for Interoperable Media Services (FIMS) at IBC, Amsterdam, September 9-13, 2011.

FIMS represents the next big step towards an enabling framework for the “media factory”. The first step was the move from videotape to file-based operations. Issues then were concerned with standards for files, codecs and wrappers that would permit interoperation between systems. The second step — FIMS — is concerned with the management of services, processes and workflows.

FIMS promises to aid broadcasters and media organizations that are looking to meet the ever-increasing demand for content to be delivered across multiple platforms. With FIMS companies can build interoperable and vendor-neutral systems through the use of SOA technology and an IT-based infrastructure. The abstraction of media processes as services allows for agile systems that can adapt to the changing requirements of media businesses.

The framework was first shown at NAB 2011. At IBC, the AMWA and EBU will demonstrate sample services running within the framework. The services include capture, transform and file transfer. The example transform services are transcoding and loudness optimization.

The IBC demonstration will feature systems from Avid, Cinegy, Cube-Tec, IBM, RadiantGrid and Sony, and can be seen at the EBU village, stand 10.F20.

FIMS supporters include Broadcast International, Glookast, Harmonic, Harris, Isilon, Marquis, Mesclado, Metaglue, RAI, Red Bee, and Tixel. The FIMS developers are looking for feedback from media companies, to ensure that the developing framework and services match the need of the wider content creation sector. All interested parties are invited to contact by email: Companies need not be members of either the EBU or the AMWA.

More information on the FIMS can be found at:

About the AMWA
The Advanced Media Workflow Association is a user-focused industry body dedicated to the promotion, development and adoption of open, accessible standards and specifications relating to file-based workflows (including AAF, MXF and other formats), Service Oriented Architectures, and Application Specifications as they apply to the areas of content creation, production, post-production, rich media authoring, archiving and distribution. AMWA members include Ad-ID, Adobe Systems, Avid Technology, BBC, Cinegy, Harmonic, IBM, PBS, and Turner Broadcasting. Visit the AMWA on the web at


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