Panasonic Announces New AV-HS410 Live Switcher With Substantially Improved User Interface And Excellent Expandability Including Stereo 3D Support


7 inch color LCD panel, new memory preview function and improved multi-view display provide enhanced ease-of-use. An all-in-one 1 ME switcher with excellent expandability such as stereo 3D and Software Development Kit offered

Last Updated: September 9, 2011 11:20 pm GMT
(Amsterdam IBC, The Netherlands--September 9, 2011) Panasonic Solutions Company today announced the introduction of the AV-HS410, a new live switcher. Like its predecessor the AV-HS400A, the new AV-HS410 is a compact, all-in-one 19 type rack-size 1 ME live switcher that is only 19 inches wide but provides in its standard configuration nine signal inputs, expandable with option boards to a maximum of 13 signal inputs (HD/SD switchable). The 7 inch color LCD panel displays settings in an easy-to-read format, and ease-of-use is further enhanced by the new memory preview function, an improved multi-view function and a simple key layout optimized for live broadcasts. Excellent expandability is provided by optional board slots enabling support for a variety of input signals, including 3D cameras, and by the provision of a Software Development Kit (SDK) that makes it possible to add software-based functions.

In its standard configuration, the AV-HS410 supports HD and SD multi-format signals and the system frequency is switchable among 60 Hz, 50 Hz, and 24 Hz, enabling operation and digital cinema control worldwide. Eight SDI (HD/SD) inputs and one DVI-D input are provided as standard. By installing optional boards in the two available slots, the number of inputs can be increased to a maximum of 13 (if input boards are installed). Alternately, output boards can be installed to enable a maximum of 10 outputs. In addition, all input channels feature a built-in frame synchronizer, and there are up-converters for four channels and video processing circuits for eight channels. Five HD/SD SDI outputs and one DVI-D output are provided in the standard configuration. In addition, there are four Aux busses, and Aux 1 comes with a mix transition function. In combination with mix effects (ME), the AV-HS410 supports a wide variety of operation scenarios.

The numerous built-in effects include standard wipe, mix and cut effects in addition to DVE transition effects such as squeeze and slide. The chroma keyer employs the powerful Primatte® algorithm, which has a proven track record as plug-in software on many high-end non-linear editing systems. Primatte® high-end chroma keyer technology is widely used in motion picture and TV production, as well as in the creation of music videos and commercials, and provides the high-precision compositing capabilities demanded by professionals.

New video memory and memory preview functions have been added to the existing shot memory and event memory functions. The video memory function allows recording or playback of a couple of still images or the video with appended key signals. Though the AV-HS410 is a 1 ME switcher, it supports memory preview of video effects. It is possible to confirm shot memory or event memory video effects using memory preview. This enables previewing video effects even when on the air or live operation.
The AV-HS410 also features an improved user interface. It is equipped with a 7 inch WVGA (800 × 480 pixels) color LCD monitor that, in addition to the setting menus, can show input and output video, WFM display and multi-view display. The multi-view display formats divide the screen into 4, 5, 6, 9, 10 or 16 sections and support the displayof time, audio level meters and 4:3 markers. The simple panel layout features A bus and B bus rows that each have 12 crosspoint buttons (expandable up to 22 using the shift expansion function), allowing direct access to a variety of functions for smooth operation.

In addition, support is planned for switching of stereo 3D video signals from 3D cameras in 3D mode (four 3D inputs standard, maximum five 3D inputs) with the installation of the AV-HS04M7D optional board. Primatte® chroma keyer compositing will be also supported.

The AV-HS410 provides 3D video adjustment capabilities, including 3D rig video Left / Right images correction and 3D video signal status monitor display functionality available on the high-end AV-HS450.

The AV-HS410 provides the SDK that makes it possible to extend the switcher’s functionality in a flexible manner. Using the SDK provided by Panasonic, third-party vendors and SI professionals can freely develop plug-in software that adds new functionality to the AV-HS410.

The new AV-HS410 will be available in winter 2011 with a suggested list price of under $15,000.00. The optional support for stereo 3D functionality is scheduled for released in spring 2012. Stereo 3D functionality will require installation of the AV-HS04M7D optional board and an upgrade of the AV-HS410.

About Panasonic Solutions Company
Panasonic Solutions Company empowers people whose jobs depend on reliable technology. The company delivers collaboration, information-sharing and decision-support solutions for customers in government, healthcare, education and a wide variety of commercial enterprises. Products and services within the company’s portfolio include Panasonic Toughbook® mobile computing solutions, projectors, professional displays (including both plasma and LCD), and HD and 3D video acquisition and production solutions. As a result of its commitment to R&D, manufacturing and quality control, Panasonic is known for the reliability and longevity of its products. Panasonic Solutions Company is a Division of Panasonic Corporation of North America, which is the principal North American subsidiary of Panasonic Corporation (NYSE: PC).

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic Solutions Company’s full line of products can be obtained by calling 877-803-8492 or at

*Primatte® is a registered trademark of IMAGICA DIGIX Inc. The copyrights of Primatte® belong to IMAGICA DIGIX Inc. The patents for Primatte® belong to IMAGICA DIGIX Inc.

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