Park Pictures’ Terri Timely Breathes Life Into A Calendar For NFL Media


Last Updated: October 3, 2011 5:22 pm GMT
(New York--October 3, 2011) Bicoastal/London-based Park Pictures’ directing team Terri Timely crafts a calendar with a pulse in a visual new :30 “Calendar” for out of Grey, NY. The spot features a man in a rolling chair browsing on his cell, tablet, desktop and laptop, gliding through each day in a life-sized calendar. The spot conveys how can be a football fan’s home everyday of the season.

“Calendar” opens on a regular calendar, the month of October pinned up. We tilt down to an open laptop where our hero checks scores on the site. With a kick to the couch, the man glides backwards in his chair through his living room, then into the next room, an office, where he glimpses on his work computer. As he continues into a park, we cut wide to reveal the man is making his way through a life-sized calendar where each day occupies a different part of the man’s life: a subway commute, lunch at a diner. Browsing on various devises throughout, the man lands on Saturday, where he and his friends watch NFL Network’s “NFL Total Access” on a TV. A super with accompanying voiceover appears, “Everything NFL, every day of the week,” followed by the logo closing out the spot.

About Park Pictures
Founded in 1998 by Executive Producer Jacqueline Kelman Bisbee and renowned filmmaker/cinematographer Lance Acord, Park Pictures has an auspicious track record of discovering and mentoring new filmmaking talent and infusing all projects with big screen production values. Park Pictures has forged strong partnerships with agencies and clients by engaging all members of its team in creative problem solving.

In March 2010, Park Pictures and director Joachim Back won an Academy Award for their short film, The New Tenants.

The newly launched Park Pictures Features will debut its premiere project with the upcoming film Robot & Frank directed by Park director Jake Schreier and starring Frank Langella, Susan Sarandon, James Marsden, Liv Tyler, Jeremy Strong and Liev Schrieber.


Client: National Football League


Title: “Calendar” :30

Airdate: Currently airing

Prod Co: Park Pictures, London/Bicoastal

Director: Terri Timely

Executive Producer/Owner: Jackie Kelman Bisbee

Executive Producer/Head of Production: Dinah Rodriguez

Executive Producer: Justin Pollock

Producer: David Lambert

Director of Photography: Donavan Sell

Agency: Grey, NY

CCO: Tor Myhren

ECD: Eric Segal

Art Director: Mike Beach

Copywriter: Mike Lichter

Director Broadcast Production: Bennett McCarroll

Producer: Jonathan Klein

Music Production: Amy Rosen & Zachary Pollakoff

Account: Jon Holding & Max Kislevitz

Post Production: Rock Paper Scissors, Bicoastal

Editor: Ted Guard

Post Producer: Helena Lee

Smoke Artist: Edward Reina

Visual Effects: Spy

Executive Producer: Paul Grimshaw

Visual Effects Supervisor: Darren Orr

Digital Effects Supervisor: Michael Janov

Audio Post: Sound Lounge, NY

Mixers: Glen Landrum & Eric Warzecha

Telecine: The Mill, Bicoastal

Lead Producer: Carl Walters

Colorist: Damien Van Der Cruyssen


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