MSE Support a Must for Pacifica Live Event Shoots


Last Updated: January 26, 2013 12:00 am GMT
(Burbank, California--January 26, 2013) Recently California-based Pacifica films was charged to put their run-and-gun expertise to the test, capturing once-in-a-lifetime footage at The Atlantis Resort & Casino. The weekend event, which was a tribute to Sidney Poitier, also commemorated the 40th Anniversary of Bahamas’ independence. “Run-and-gun shooting is always a challenge,” says the company’s CEO Miles Dahl. “We don’t have a lot of time and we always have to be flexible. That means support gear that is sturdy and adaptable.

“FLOATCAM’s DC-Slider from Matthews Studio Equipment was great for this,” he says. “It allowed us to get jaw-dropping time lapse, and in a matter of minute covert to jib mode to capture swooping vertical moves. In an event scenario such as this, where everything is ridiculously fast-paced, there’s very little time for set up. We really like how quick it was to switch from mo-co mode to standard slider mode, to vertical slider mode, to jib mode and back.”

“Some of our coolest shots at this event were when we captured time lapse of guests darting about while clouds rushed overhead,” says Pacifica’s resident DP Daniel Williams. “And, for an enormous fireworks show that took place over the newly-named Sidney Poitier Bridge, the footage was spectacular.”

Both Dahl and Williams say another plus for the DC-Slider is the ease of transport. “We’re always on the move,” says Dahl. “Having a versatile piece of equipment like this that can be checked onto a plane in just two cases is a godsend. It’s one of the most flexible pieces of gear we’ve used, and it always adds a liveliness and intensity to our projects that would otherwise be impossible to achieve.”

Williams is no stranger to MSE support. He counts on MSE support on all of his projects. “I love their innovative and well-thought-out equipment,” he says. “I’ve used everything from Maxine to K-Stackers and their Car Mount System as well as the Ed Dolly and Intel-a-jib. Not too long ago we used the Intel-a-jib system at two simultaneous New Years Eve events at both Aria and Bellagio in Las Vegas. The ease-of-use and flexibility it offered really took the production to the net level by giving us a birds-eye view of the elaborate production numbers. We simply couldn’t do a shoot without the solid support that MSE offers.”

Check out the cool video of Pacifica’s Bahama shoot at:

MSE is a 43-year-old manufacturer of industry-specialized hardware, camera and lighting support. Its equipment is being used on entertainment productions and in major studios in over 70 countries around the world. The company has been honored with the Presidential “E” Award for outstanding contributions to growing U.S. exports, strengthening the economy and creating American jobs. MSE is the exclusive distributor of the FLOATCAM products throughout Asia and the Americas. MSE recently moved into a new state-of-the-art facility at 4520 West Valerio Street, Burbank, CA 91505.


© 2018 All Rights Reserved