(San Francisco, California--February 7, 2013) Grass Valley® announces effective immediately, the appointment of Kyle Luther as Regional Vice President of Sales for the U.S. East Coast and Canada. With a successful track record in the broadcast technology industry, Luther is a natural fit to lead Grass Valley’s growth strategy in the region.
Luther’s considerable experience building and managing sales on a national level position him as a key player in the Grass Valley Sales organization. Most recently Luther was Vice President of Sales, USA at Ross Video.
“Kyle’s leadership experience is a critical addition to our management team to assist us in achieving market share growth and our customer satisfaction goals. His industry knowledge and proven track record of executing strategic vision initiatives are key assets for Grass Valley”, said Andy Jackson, Senior Vice President for North America Sales at Grass Valley. “The industry is experiencing dramatic changes and Kyle’s talents uniquely position him to help lead our customer engagement as a true end-to-end solutions provider in the multi-platform era.”
“Grass Valley is a storied industry brand with a long history of providing innovative workflow solutions.
I am very excited to be working with the sales team and our valued customer base to provide unique solutions and premium customer service engagement. Grass Valley has many innovative and industry changing products in development that will improve how media content is created and delivered”, said Luther.