AmberFin Announces New Enterprise-Class Features for iCR


New features increase efficiency and profitability throughout a media facility's operation

Last Updated: March 20, 2013 5:20 pm GMT
(Basingstoke, United Kingdom--March 20, 2013) At NAB 2013, on booth SU8505, AmberFin, a leading developer of file-based media ingest, transcoding and quality control solutions for content owners, broadcasters, sports organizations and post-production houses will unveil new enterprise-class features for iCR, the company's file-based content ingest and transcoding system.

Visitors to the AmberFin booth will see how iCR's enterprise class features can increase efficiency and profitability throughout a media facility's operation. iCR makes intelligent use of the system's resources, while making complicated workflows simple to operate for the end user.

"With these new features, our users will be able to harness automation to increase their efficiency and profitability, while maintaining critical attention to consistent quality control. They will be able to easily scale from proof of concept on a single server to satisfy their operational and business plans and will be able to match the system they purchase to their business needs. iCR will help them share their resources in a smart way and maximize their ROI," says Bruce Devlin, AmberFin's CTO.

With AmberFin iCR's new Network License Server (NLS), facilities can now use the same technology in their single standalone PC used in the proof of concept as in a network of 100 workstations. Furthermore, each iCR workstation operates all the software required to implement the four main functions of media ingest, file transcode, playback and quality control.

Another key feature of NLS is its ability to ensure that a user’s full capacity is always on-line. For example, if one transcoder node encounters problems, the server will seamlessly swap the required iCR operations to a back-up workstation. It is easy to tie together job queues and the NLS so that the network administrator is able to gauge how many jobs were delayed based on the licensing options available within the group. This feedback gives key capacity information to administrators to allow them to manage both costs and capacity.

AmberFin iCR introduces new and sophisticated tools for adding, checking and inserting metadata through configuration. The iCR metadata plug-in wizard allows users to configure the metadata they need for their organization in such a way that ingest and QC operators can automatically update and validate this information as part of a QC workflow. This metadata can then be used in simple wizards to perform the right process with the right media and right metadata at the right time.
For more information, please download the AmberFin white paper "Enterprise Level File-Based Workflows: Merging Technology with Sound Business Sense".

About AmberFin
AmberFin is a company at the heart of solving file-based workflow problems for content owners, broadcasters, sports organizations and post-production houses. The AmberFin Media Factory, based on the iCR family of modular software products, digitizes and transforms new and archived content, combining a service oriented design philosophy with intelligent use of cost-effective generic IT. This enables customers to save time, increase revenues and grow in-line with business demands.
Unique to the Media Factory system, AmberFin’s industry first approach to Quality Control, known as Unified Quality Control (UQC), introduces a QC mark that brings a new level of trust to media assets. UQC uniquely combines an automated process with a human touch, enabling more efficient and effective decision-making and new levels of confidence in the file creation and transformation processes.

Since its inception, AmberFin has enjoyed continuous growth thanks to hundreds of iCR systems being deployed worldwide. Systems that are trusted where quality matters by some of the world’s leading media organizations including HBO, AP, Reuters, WWE, ITV, Sony Pictures, NBA, Turner Broadcasting, ZDF, NRK, National Geographic, BT, Discovery and Warner Brothers.


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