Rural Media Group Hires Sean Cassidy as VP of Sponsors and Events for Expanding Western Lifestyle and Equine Divisions


Last Updated: July 2, 2013 9:16 pm GMT
(Omaha, Nebraska--July 2, 2013) Rural Media Group, Inc. (RMG) the world’s leading provider of multimedia content for rural life, news and western sports announced today that it has hired Sean Cassidy as the company’s inaugural VP of Sponsors and Events for its Western Lifestyle and Equine divisions. Cassidy, whose role is effective immediately, comes to the rural-themed broadcast company with more than two decades of sponsorship and sales experience with Clear Channel Media and Entertainment in Las Vegas.

Cassidy, a recent 2012 Inductee into the Nevada Broadcasters Hall of Fame, has been with Clear Channel Media and Entertainment in Las Vegas for 21 years having consistently proven his way up the ladder from Promotions Director to his most recent charge as General Sales Manager. In 2007, he was honored as W.I.C. Las Vegas Radio Sales Manager of the Year and in 2003 received the Clear Channel Radio President’s Club Sales Award.

A native of rural Smithville, Missouri, Cassidy, an avid outdoorsman with a passion for team roping and fishing, hails from an already rich agricultural and western lifestyle background. “I’m excited to make the change and come on board with the results driven team at RMG,” said Cassidy of his new position. “This is an exciting time for new event development and I look forward to expanding our opportunities in not only Las Vegas, but across the western region with regard to western lifestyle programs.”

“We’re thrilled to have a driven, solid professional like Sean join the RMG team because he knows both broadcasting and events,“ stated Michael LaBroad, Chief Marketing Officer for RMG. “He has extensive salesexperience, connections and the sort of Vegas energy that brings in the results we want to see with RMG, especially now that we are launching RURAL RADIO on SiriusXM and significantly extended our reach.”

Rural Media Group, Inc. parent company of RFD-TV, America’s official rural network, has seen a significant spike in growth over the last year. The company acquired FamilyNet, a wholesome, values-focused cable channel currently distributed into over 22 million U.S. homes and merged this network with RURAL TV, the company’s commodity markets-driven news network responsible for Market Day Report and the Rural Evening News. The total distribution for RMG’s TV networks now exceeds over 63,000,000 homes. Last week, the company announced the launch of RURAL RADIO, an agribusiness and western lifestyle themed channel, on SiriusXM channel 80. This satellite radio channel will begin broadcasting on July 15th and a media-focusedlaunch event is scheduled for August 3rd at the Indianapolis Motor Speedway.

About Rural Media Group, Inc. (RMG): Rural Media Group, Inc. is the world’s leading provider of multimedia content dedicated to the rural and western lifestyle. RMG is the parent company of RFD-TV, FamilyNet, RURAL TV, RFD-TV the Magazine and RFD-TV the Theatre. RFD-TV, the flagship network for RMG, launched in December 2000. RFD-TV is the nation’s first 24-hour television network dedicated to serving the needs and interests of rural America with programming focused on agriculture, equine and the rurallifestyle, along with traditional country music and entertainment. RMG acquired FamilyNet, America’s trusted entertainment network dedicated to providing wholesome and responsible viewing choices for today’s diverse family. RURAL TV produces rural business news covering commodity markets for both cash and futures. Daily productions include Market Day Report and the Rural Evening News. RMG networks are distributed into more than 63-million homes worldwide by DBS, telco and cable systems including DISH Network, DIRECTV®, Comcast, Verizon FiOS TV, AT&T U-Verse, Mediacom, Charter, Optimum, Brighthouse, Suddenlink, Time Warner, Cox, and more than 600 independent rural cable systems. RFD-TV The Magazine is the print programming guide for the networks, which has attracted over 180,000 paid subscribers. RFD-TV The Theatre is a 2000 capacity soft seat venue in Branson, MO where entertainment programming is produced. Corporate headquarters are in Omaha, NE, and production operations are in Nashville, TN. For more information, visit,, and Follow us on Twitter and Facebook: @OfficialRFDTV @RURALTV @FamilyNet @RURALRADIO80

About RURAL RADIO, L.L.C.: RURAL RADIO is a 24/7 international satellite radio station devoted to serving rural needs and interests. RURALRADIO is slated to launch in the U.S. and Canada on SiriusXM channel 80. Broadcast operations for the station are located in Nashville, TN and corporate headquarters are in Omaha, NE. The channel is affiliated with Rural Media Group, Inc. RURAL RADIO’s program schedule revolves around original productions focused on agriculture, equine, hunting, fishing, western sports, and living the country life in small towns and on acreages. Details on SiriusXM at Facebook: and Twitter @RURALRADIO80


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