HIFI Project Defines The Music For Target’s New “Every Day Collection” Campaign


Last Updated: August 13, 2013 9:35 pm GMT
(Minneapolis & Santa Monica, United States--August 13, 2013) Led by Executive Producer/Music Supervisor Chris Heidman, the team at HiFi Project in Minneapolis just completed music supervision for Target’s new “Every Day Collection” campaign. The extensive, six-spot campaign features original songs by music artists: Sleigh Bells, Diplo, Fimber Bravo, DJ Snake, White Sea and Swizzymack.

Turn up the volume and take a look at the new campaign here: http://postspots.com/d/j/33f777ce97

Client: Target
Spot Titles:
“Drummer” (:30, :15)/Song: “Demons” by Sleigh Bells
“Pop” (:15)/Song: “Butters Theme” by Diplo
“Wipe” (:15)/Song: “Sinner Man” by Fimber Bravo
“Forklift” (:30, :15)/Song: “Bird Machine” by DJ Snake Featuring Alesia
“Prepared” (:15)/Song: “Oljato” by White Sea
“Midnight” (:15)/Song: “Drip” by Swizzymack

Airdate: August 11, 2013

Ad Agency: mono
Creative Director: mono

Production Company: Whitelabel Product
Director: Matthew Donaldson
DP: Gosta Reiland
Executive Producers: Ellen Jacobson-Clarke, Annique Decaestecker, Oliver Hicks
Head of Production: Lynn Zekanis
Line Producer: Amanda Clark

Editorial Company: Final Cut
Editors: Arianna Tomasettig (“Drummer,” “Midnight Pop”)
Ashley Kreamer (“Forklift,” “Wipe,” Prepared”)
Assistant Editor: Betty Jo Moore
Executive Producer: Lauren Bleiweiss

Postproduction Company: Company 3
Colorist: Tim Masick

Visual Effects Company: Pixel Farm
VFX Supervisors: Tony Mill, Kurt Angell
VFX Artist: Jay Holgate
VFX Artists: Mike Kolloen, Luke Braith
Director of Animation: Tom Doeden
Executive Producer: Bill Kruse
Producer: Krystal Lamoureux
Animators: Scott Kassekert, Riley Eastman

Music Production Company: HiFi Project
Executive Producer/Music Supervisor: Chris Heidman
Creative Director: Paul Robb
Executive Producer: Birgit Roberts



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