Producer Secrets Revealed In “Production Budget Basics” From WalterBiscardi.Com


Last Updated: March 25, 2014 4:49 pm GMT
(Atlanta, Georgia--March 25, 2014) is proud to announce the immediate availability of “Production Budget Basics” featuring long time broadcast Producer Dana Popoff (Food Network “Good Eats,” “Feasting On Waves” and Bridgestone Golf commercials). The new course features a detailed introduction to planning a budget for any production project, big or small, film to industrial that helps Producers plan more accurate numbers from the get go.

Dana Popoff - Producer

“I’m so thrilled to have Dana bringing this knowledge that you really cannot find online unless you’re lucky enough to befriend a Producer who’s willing to share their tips and tricks,” said Walter Biscardi, Jr. “That’s how I started to learn how to accurately budget project, Dana and I met on “Good Eats” and when I started producing my own projects, I sought out her advice. Not everyone has a ‘Dana’ in their area, so now she’s bringing her many years of experience, tips and tricks to”

Let’s face it, in today’s market, almost anyone who works in any aspect of the creative field is asked to take on a full project at some point. There are so many things to forget, so many areas to make a mistake that any profit margin can be erased very easily and in some cases, you end up paying out of pocket. “Production Budget Basics” starts you on the way to asking all the right questions and getting the answers you need BEFORE you commit to a project.

Profit margins are getting tighter and everyone in the industry is getting squeezed to do more for less,” notes Biscardi, “so today, more than ever, it’s imperative to make sure you don’t torpedo your profit margin by forgetting budget line items that come back to bite you later.” Dana even covers some areas that could leave you vulnerable to legal action if you don’t plan for some items in the budget.

The detailed information in “Production Budget Basics” is very hard to come by on your own and this is just the beginning. We have a whole series of courses coming from Dana that will expound on all aspects of Production from planning to post.

“Production Budget Basics” is available via a subscription. You can view the Trailer at

Visit for more information on membership benefits and pricing plans.

You can view some of Dana’s most recent Bridgestone Commercials here:
“Made In America”

“Pro Shop Fast and Slow”

“New B330 Series with Hydro Core Technology”

“Introducing New Bridgestone Golf Lady Precept”

“Behind the Scenes at the 2014 Commercials”

Founded by Walter Biscardi, Jr. (Biscardi Creative Media) & Carl Olson (Digital Convergence Podcast), is the home of the craft & business of media production brought to you by working Creative Professionals. Editors, Sound Designers, Colorists, Photographers, Producers, Public Relations, Writers, Research & Development, Business Development & Growth and so on. These are the people we want to learn from. What you will NOT find are “professional trainers” who do little more than read a manual and then regurgitate back to you and call it training. True training comes through experience and workflow practices you can only get from working creative professionals. Once you know how to push buttons, you need to know what to do next to have a successful career in this industry. We plan to be that resource.


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