Snell Helps Queens Public Television Reach More Viewers on More Screens with Transition to High-Def Digital


Snell’s ICE Channel-in-a-Box and Morpheus among cornerstone technologies in complete facility upgrade

Last Updated: April 6, 2014 11:51 pm GMT
(NAB 2014, Booth N1820--April 6, 2014) Snell today announced that its technology forms the backbone for a complete systems overhaul at Queens Public Television (QPTV), enabling the company to deliver local content to more screens than ever before. The refit will help transform QPTV’s studio into a fully digital, high-definition production center able to transmit up to six HD and SD channels and deliver video on demand to local subscribers of RCN Cable Systems, Time Warner Cable of New York City, and Verizon FiOS, as well as via the internet to tablets, phones and other devices.

As part of the upgrade, QPTV will move from its existing analog video, tape-based production set-up to a server-based, digital HDTV workflow that centers on Snell Morpheus automation, ICE Channel-in-a-Box and Sirius 830 routing.

“Choosing Snell as our technology provider was an essential part of our success in revamping this facility,” noted QPTV President Dan Leone. “With the help of Snell and our integration team Interlink, Inc. of Wingdale, N.Y. we were able to rebuild within the same footprint as the existing facility. Interlink developed and is implementing a plan with us that allows staff training on the Snell equipment and will then enable transition to the new systems without disturbing on-air operations. We couldn’t be prouder of this new production center, which will help us deliver even more high-quality content to cable subscribers throughout the Borough of Queens, N.Y.”

Specifically, the implementation includes:

  • Snell ICE Channel-in-a-Box – with space at a premium in New York City, efficient equipment design is crucial. The ICE Channel-in-a-Box system provides comprehensive master control and playout infrastructure within 3RU of kit, replacing several racks of equipment

  • Snell Sirius 830 routing switcher – demand for bandwidth and speed for the routing of audio and video content is rapidly increasing. Uniquely combining hardware control panels with software for PC-based control, Snell’s Sirius 830 technology is helping QPTV meet their needs today while building in the flexibility for future expansion

  • Snell Morpheus playout automation – used in tandem with Masstech’s Topaz media asset management system for ingest and integration with post-production, Morpheus will create greater operational efficiencies by automating playout processes and simplifying the management of multiple cable channels

“Our customers face never-ceasing pressure to deliver higher quality content, faster and to more viewers on more screens than ever before,” said Paul Martin, president, Snell North America. “In order to succeed, media organizations like QPTV need technology that is both innovative and flexible enough to expand as their business grows. With its move to a file-based workflow, QPTV is in a strong position to make the most of new opportunities as consumers look to multiple screens for their entertainment.”

Visitors to Snell’s booth, #N1820 at NAB can learn more about the Snell-QPTV implementation, as well as speak with Snell product specialists who can explain the real business benefits of using Snell’s solutions. For more details please visit

About Snell:

Snell creates unique and Emmy award-winning technologies to help broadcasters, content owners and content providers to process and manage their valuable media assets. Recognized as global leaders in image processing, Snell applies over 40 years of media expertise to help customers achieve greater efficiencies and increase revenue while delivering their content to multiple distribution platforms. The company continues to innovate and is at the forefront of technology enabling customers to transition to IT, cloud, 4K, IP and UHD workflows. Through its core divisions – TV Everywhere and Live TV – it brings tangible business benefits across the production value chain, whether a single or multi-channel facility, national broadcaster or OTT provider. Snell serves more than 2000 broadcasters, post facilities and global media companies in more than 100 countries. Snell is a Quantel company.

About Queens Public Television:

Queens Public Television (QPTV) is a not-for-profit corporation that delivers content to over 500,000 cable subscribers. QPTV administers, manages and controls the access channels in accordance with the provisions of the Franchise Agreement between the City of New York and Time Warner Cable of New York City, RCN Cable Systems and Verizon FiOS for the Borough of Queens. QPTV is also comprised of the facilities, equipment, supplies and other support services that are made available to the Queens Community in connection with those channels. QPTV participates in the training and education of the residents of Queens in the production, development and cablecasting of independently produced programs. QPTV is funded by the cable companies under the Franchise Agreement with the City of New York. QPTV makes no charge for the cablecasting of programs: the equipment, studio, editing facilities and channel space are provided at no cost to the public. The QPTV website is

About Interlink Network Corporation:

Interlink Network Corporation (, established in 1991, provides domestic and international consulting services in technical design and operations for broadcast, cable, and satellite program networks. Its clients include many of the largest media companies in the world. The explosion of social media requires Interlink’s clients to deliver content to new places and to new screens whenever and wherever they are. Interlink is responding to that need with the newest and most integrated services and technology.


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