(Atlanta, Georgia--June 18, 2014) Award-winning MTWD Entertainment production team ("Good Eats," "This American Land," "Network Earth," "Foul Water Fiery Serpent") sets to launch a new multi-platform project Contemporary Living Network (CLN) in the Fall of 2014, in response to the rapidly growing demand for digital, mobile-friendly programming. CLN will focus on positive lifestyle edutainment, with audience engagement and real life integration at its core. A continuously expanding library of original programming will be offered, most shot with the industry-leading 4K technology.
Says Walter Biscardi, Jr., Executive Producer, “Contemporary Living Network is designed for today’s digital lifestyle – the viewer decides how, where and when to watch our programming. We offer the inspiration for Food, Travel, Entertainment, Home, Fitness and more, along with the resources to do what we show on screen, so the viewer can easily re-create what we’re doing or be inspired to indulge in their own, unique variations.”
A multi-platform video network, CLN will be distributed through traditional and digital channels, including select US TV markets, streaming video players (Roku, AppleTV, Amazon Fire TV), online video distributors (YouTube, Vimeo, Hulu, Netflix), video on demand (Comcast Xfinity VOD), mobile applications (Android, iOS, Windows) and various websites.
On the production end, CLN will be managed and supported through Ooyala video technology services, currently used by such channels as ESPN, Universal, and Comedy Central. Utilization of Ooyala will allow CLN’s partners to share targeted messaging across specific programs or channels, while providing them with real-time granular analytics across all platforms and devices for maximum audience reach.
About MTWD Entertainment:
MTWD Entertainment is an original content development company for all media. With a focus on lifestyle genre, MTWD creates memorable and impactful programming showcasing travel, food, music, home, garden and family. MTWD offers a wide range of creative development services, including Original Concept Development, Pitch and Production Planning, Series/Episode Development, as well as full production services in-house to support projects from conception to execution.