Cut+Run's Akiko Iwakawa + Jun Diaz Team On "Normal" Brand Launch Film


Last Updated: July 21, 2014 5:13 pm GMT
(July 21, 2014) Cut+Run editor Akiko Iwakawa reunited with director Jun Diaz to collaborate on the new Normal brand launch film “Ear Tailor” via agency Partners & Spade. The surreal & original film presents the makings of equally original 3D printed headphones, custom make exactly for each user’s ears by Normal – even your right one will differ from your left.

In the case of the film, the 3D printer is brought to life as The Tailor who dexterously and exquisitely makes the earphones duct taped to a wall in a secret lab. View “The Tailor” here:

"Normal was definitely one of the wildest projects that I've seen in recent years, in the most positive way,” says Akiko. “I couldn't believe my eyes when I saw the dailies...”

Akiko Iwakawa and Jun Diaz collaborated last year on the CFDA fashion award films, which introduced categories and the honored designers with compelling narrative vignettes. The films were featured at the annual awards gala and online.

Client: Normal
Spot title: “Ear Tailor”

Advertising Agency: Partners & Spade
Executive Creative Director: Anthony Sperduti
Creative Directors: Griffin Creech, Christine Gignac
Producer: Gulshan Jeffrey

Production Company: Smuggler LA
Director: Jun Diaz
Executive Producer: Lisa Tauscher
Producer: Ray Leakey

Editorial Company: Cut + Run
Editor: Akiko Iwakawa
Assistant Editor: Adam Bazadona
Executive Producer: Raná Martin
Producer: Melati Pohan

Color Correct: Company 3
Colorist: Damien Van der Cruyssen
Producer: Katie Andrews

VFX/Conform/Online Facility: Cut + Run
Online Editor: Joseph Grosso
Assistant Editor: Matthew Dolven
Online Producer: Julia Williams

Audio Post: Heard City
Mixer: Cory Melious

Sound Design/Music Production Company: Q Department
Sound Designer/Composer: Drazen Bosnjak


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