(Los Angeles, California--July 22, 2014) ARRI Inc. is pleased to announce Sebastien Laffoux is now working as Technical Sales Manager Camera Products, Eastern Region for Canada and the United States. His duties include managing and strengthening sales, along with evaluating market and technology requirements. Camera products include the AMIRA documentary-style camera, the award-winning ALEXA, lenses, Pro Camera Accessories and analog products. He will also oversee a team to support product performance in the field, improvement, user requests and assess competitors.
Laffoux has an extensive career dealing with motion picture technology that consists of cameras, lighting, digital intermediate and archiving systems. His experience also covers work in rental, sales and training. He formerly worked as Sales Manager, Camera & Digital Systems for ARRI Canada Ltd.
Bill Russell, ARRI Inc.’s Vice President of Camera Products says, “I have worked with Sebastien for many years now and he has proven himself time and again as a major contributor to our cameras sales efforts. I am certain he will accomplish a lot in the new position and wish him the best.”
Says Laffoux, who is based in Toronto, "I am thrilled to be given the opportunity. I look forward to continue empowering content creators and to assist ARRI's growing customer base."
With headquarters located in Munich, Germany, Arnold and Richter Cine Technik (A&R) was founded in 1917 and is the world's largest manufacturer and distributor of motion picture camera, digital intermediate (DI) and lighting equipment. The ARRI Group comprises a global network of subsidiaries and partners that covers every facet of the film industry, including worldwide camera, grip and lighting equipment rental through ARRI Rental; turnkey lighting solutions through the ARRI System Group; lab services, postproduction and visual effects through ARRI Film & TV; and film distribution through ARRI Worldsales. Manufactured products include the ALEXA camera system and AMIRA documentary-style camera; Master Anamorphic lenses; L-Series LED and M-Series HMI lights; Pro Camera Accessories; and ARRISCAN archive technologies. The Academy of Motion Picture Arts and Sciences has recognized ARRI’s engineers and their technical contributions with 18 Scientific and Engineering Awards.
For locations and more information please visit http://www.arri.com