(October 28, 2014) Integrated production company ACNE welcomes award-winning Executive Creative Producer Luis Aguiluz to their Los Angeles studio.
Aguiluz joins ACNE after a three-year run at Deutsch LA, where he quickly ascended from Digital Producer in 2011 to Senior Integrated Producer in 2012, and eventually to Executive Creative Producer in 2013.
Along with a rich history in the ad space on the account side, Aguiluz brings extensive production experience, having worked with iconic brands including Google, P&G, Volkswagen, and Playstation developing websites, digital campaigns, advertising takeovers, digital installations, and mobile apps. Projects of note include FWA Mobile of the Day award-winner “SmileDrive
” for Volkswagen, Deutsch LA’s “Cannes Has Pizza
” campaign, and the “Pop Over
” movie app for Pop Secret.
“This past year has been a lot about sharpening our tools and growing the teams, in doing so we have reorganized a bit and hired a lot of people on the digital side,” notes ACNE US CEO Jesper Palsson. ”Luis, with his strong drive and process-oriented way of doing things, will be a great addition for us.”
In his new role, Aguiluz will oversee campaigns from the initial bid through to concepting and production, as well as play an integral part in the growth of the digital vertical in the Los Angeles studio.
“Being an entrepreneur by nature, I always want to influence the work, enhance the creative through execution, and just make stuff,” notes Aguiluz. “ACNE is well poised to deliver truly integrated pieces of work and I am excited to be part of a team that takes a hands on approach with creative.”