(Los Angeles, California--May 11, 2015) GO
director Charles Jensen
sends the adorable meter through the roof as babies and doggies compete in “A Battle for Ultimate Cuteness” in the new web campaign for Big Lots out of OKRP. The campaign features six short videos that show sweetly cooing infants and charmingly drooling canines battling it out for cute bragging rights in competitions of Debate, Telemarketing, Music Composition, Geography, Chess and Data Entry. While both teams prove utterly useless at the competitions at hand, the high level of cuteness in their feats is irrefutable. Between one of the tykes giggling over a simple telephone and one of the pups eagerly licking a baby’s face—the winner is up in the air.
to view the campaign.
Client: Big Lots
Chief Customer Officer: Andrew Stein
Director of Marketing Strategy: Brandi Ply
Agency: O’Keefe Reinhard & Paul (OKRP)
CEO: Tom O’Keefe
Executive Producer: Scott Mitchell
Creative Director: Jen Bills
Designer/Art Director: Britt Whitaker
Production Company: GO
Director: Charles Jensen
Managing Director: Gary Rose
Executive Producer: Catherine Finkenstaedt
Executive Producer: Adam Bloom
Line Producer: Greg Jones
Production Supervisor: Desiree Laufasa
Editorial: Whiskey & Bananas
Editor: Mark Jepsen
Editorial Executive Producer: Scott Mitchell
Los Angeles production company GO is a go-to production partner for major global brands and advertising agencies. Top roster talent from the TV, film and comedy industries enable GO to produce award-winning work with remarkably high entertainment value.