NEW WORK: GO Director Charles Jensen Tests the Cuteness of #DoggiesvsBabies for Big Lots


Last Updated: May 11, 2015 5:19 pm GMT
(Los Angeles, California--May 11, 2015) GO director Charles Jensen sends the adorable meter through the roof as babies and doggies compete in “A Battle for Ultimate Cuteness” in the new web campaign for Big Lots out of OKRP. The campaign features six short videos that show sweetly cooing infants and charmingly drooling canines battling it out for cute bragging rights in competitions of Debate, Telemarketing, Music Composition, Geography, Chess and Data Entry. While both teams prove utterly useless at the competitions at hand, the high level of cuteness in their feats is irrefutable. Between one of the tykes giggling over a simple telephone and one of the pups eagerly licking a baby’s face—the winner is up in the air.

Click HERE to view the campaign.


Client: Big Lots

Chief Customer Officer: Andrew Stein

Director of Marketing Strategy: Brandi Ply

Agency: O’Keefe Reinhard & Paul (OKRP)

CEO: Tom O’Keefe

Executive Producer: Scott Mitchell

Creative Director: Jen Bills

Designer/Art Director: Britt Whitaker

Production Company: GO

Director: Charles Jensen

Managing Director: Gary Rose

Executive Producer: Catherine Finkenstaedt

Executive Producer: Adam Bloom

Line Producer: Greg Jones

Production Supervisor: Desiree Laufasa

Editorial: Whiskey & Bananas

Editor: Mark Jepsen

Editorial Executive Producer: Scott Mitchell

About GO

Los Angeles production company GO is a go-to production partner for major global brands and advertising agencies. Top roster talent from the TV, film and comedy industries enable GO to produce award-winning work with remarkably high entertainment value.


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