(Warsaw, Poland--September 10, 2015) International production company Papaya recently teamed with BBDO Warsaw and Mercedes-Benz Poland to highlight Mercedes’ work with non-profit organization Mountain Volunteer Search and Rescue . The stunning :90 spot, directed by Papaya’s Antek Nykowski, includes both Polish- and English-language versions.
Mercedes-Benz Poland is a longtime supporter of GOPR, donating all-terrain vehicles to GOPR’s network of rescue stations throughout Poland, which are maintained by hundreds of volunteers who have made 1,137 rescues over the past year alone. The spots showcase the day-to-day adventures of a GOPR rescuer, played by real-life GOPR volunteer Michał Kucharzewski, amid breathtaking surroundings. Filming took place over three days in the Karkonosze mountains in southwestern Poland; DP Michal Dabal shot on a RED Dragon and also utilized drones for aerial photography. Post production was completed by Platige Image with a turnaround time of just twelve days.
“Early on we sat down with some volunteers and talked about their lives and their work, and we quickly realized how physically challenging it would be to capture their world,” said director Nykowski. “We aimed to create a spot that would encompass both the vast beauty and ruggedness of the Polish mountains, but also the intimacy of each volunteer’s relationship with the outdoors.”
“The GOPR volunteers are so humble, but they deserve recognition,” explained Mateusz Wójcik of BBDO Warsaw.
To view the spot, please visit: https://vimeo.com/138549673
. For more information about Papaya, please visit: http://papaya-films.com/
Papaya is an independent production company specializing in branded content, commercials, and music videos. Founded in 2006 by Kacper Sawicki and Paweł Bondarowicz, Papaya maintains offices in Warsaw and London and works with globally-recognized agencies and brands to craft compelling stories that resonate with viewers throughout the world. Roster directors include Marc Raymond Wilkins, Brent Bonacorso, Samuel Bennetts, Bartosz Dombrowski, Jan Foryś, Julia Rogowska, Piotr Onopa, Marcin Dubiniec, and Antek Nykowski. Papaya is also dedicated to leading the production industry in green practices through recycling, energy-sustainable shoots, and supporting local food. http://papaya-films.com/
Client: Mercedes-Benz Poland Agency: BBDO Warsaw Creative Director: Kamil Redestowicz Creative Team: Mateusz Wójcik, Kamil Kucharczyk Planner: Bartek Gomółka Agency Producer: Bartosz Okólski Business Directors: Renata Gerek, Agata Ciecierska Production Company: Papaya Director: Antek Nykowski Executive Producers: Kacper Sawicki, Paweł Bondarowicz Producer: Sebastian Jurczek DP: Michal Dabal, PSC Editor: Magda Mikołajczyk Post Production: Platige Image Post Producer: Sylwia Ślusarczyk Post Supervisor: Justyna Supernak Colorist: Piotr Sasim Audio Production: Efektura Music: Critical Countdown by Dimitrijevic