Meet "Fred"; leftchannel Unveils Its Newest 3D Animation Project


Last Updated: April 10, 2016 10:56 am GMT
(Columbus, Ohio--April 10, 2016) Right on the heels of its 2nd installment of the E! New York Fashion Week promo, a design-driven piece that continues to evolve the branding of this global event - the creative team at leftchannel unveils its newest 3D animation project: "Fred." The artistic capabilities of leftchannel's creative team, including the mastery of 3D character animation and story development, are no longer a secret. But as for Fred, he's full of them!

Meet "Fred" here:

Leftchannel's newest 3D character has already been awarded a prestigious Regional ADDY Award. The new, animated piece is now onto the 2016 National ADDY Awards with winners announced later this spring. Fingers crossed!

"Fred" made a sneak appearance in the 2015 Holiday card for leftchannel. Check it out here:

Production, Animation & Motion Design Studio: leftchannel

About leftchannel:

Founded in 2003 and headed by Creative Director Alberto Scirocco, leftchannel is a motion design studio comprised of multidisciplinary graphic design artists, specializing in motion graphics. Scirocco began his career as a celebrated artist in design and art in Italy before moving to the U.S., where he helped establish the leftchannel studio in Columbus, Ohio. Scirocco's passion for fine art is a driving force behind the firm's decisively individualistic and pioneering capabilities. He has been a high-profile speaker recently at PromaxBDA and at the motion Conference in Santa Fe, New Mexico. Leftchannel's innovative talent has been applied to a multitude of projects including film, advertising, broadcast graphics, architecture, retail planning, digital installation, projection mapping, and environmental design.

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