(November 30, 2016) Michelle Esrig, President and Founder of Sketch Blue Studio, has been tapped to sit on the Board of Advisors for WBTV Boca, Boca Raton’s exclusive local broadcast affiliate. The WBTV Boca Board governs the overall execution of WBTV Boca’s mission in selecting members who are local leaders, who can positively impact the lives of people residing in Boca Raton and beyond. Esrig will serve on the programming committee as well as the network’s Creative Director and Sketch Blue Studio will function as the network’s production team.
Sketch Blue Studio, which Ms. Esrig recently launched, is South Florida’s premiere new source for high-quality motion graphics and animation at an affordable price, something previously too expensive for most brands. Esrig leads a team of talented artists that create cutting-edge animations and motion graphics for a wide range of clients in a variety of industries, including advertising, PR and marketing agencies, automotive, consumer product goods, and the hospitality industry.
“I’m truly looking forward to working with WBTV Boca,” said Esrig. “The initiatives I see already in progress make me especially excited to work creatively with a group that wants to bring the local community together and highlight the wonderful things Boca Raton has to offer.”
WBTV Boca is set to launch January 2, 2017 and will broadcast everything from local events, food, fashion, shopping and homes along with original and syndicated local Boca-based reality television shows and content.