(March 7, 2017) Hasselblad, the leading manufacturer of medium format cameras and lenses, has announced the 2017 Hasselblad Experience series. Hasselblad Experience workshops are held across the world and offer an unparalleled educational experience for photo enthusiasts and photographers alike.
Hosted by a selection of top photographers, guests will have access to a range of professional Hasselblad equipment during the trips including the X1D and all existing lenses. Whether guests are new to photography or established photographers, they will learn a variety of techniques to develop their skills, and perfect their shooting and composition while visiting some of the world’s most spectacular landscapes.
From the natural phenomenon of Iceland to Slovenian mountains, guests will embark on the ultimate trip of their choosing for a breath-taking, informative and inspiring expedition. During each Hasselblad Experience, product experts will be on site to ensure guests have confidence using the cameras and to improve their photographic style.
“The Hasselblad Experiences are an extension of our commitment to outstanding photography and performance. The trips are a perfect way to get hands-on experience with the cameras while having the support of top photographers and experts,” said Johan Åhlén, Chief Marketing Officer at Hasselblad. “The experiences take place in some of the world’s most beautiful and inspirational settings, which are ideal for capturing stunning photography.”
The complete schedule of current experiences can be found at Hasselblad.com and will continue to evolve.
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Founded in 1941, Hasselblad is the leading manufacturer of medium format cameras and lenses. Handmade in Sweden, Hasselblad cameras are renowned for their iconic ergonomic design, uncompromising image quality and Swedish craftsmanship. For over half a century Hasselblad cameras have captured some of the world’s most iconic images – including the first landing on the moon - and helped shape the way we look at the world through genuine photographic artistry. Trusted by NASA and used by the greatest photographers in the world, Hasselblad continues to create products with uncompromising image quality that inspire. The Hasselblad H Camera System with its professional lens family and unique advancements is widely acknowledged as the most comprehensive digital camera system of its kind available today. Hasselblad was the first to launch the fully integrated medium format camera system incorporating the latest in CMOS sensor technology. In 2016 Hasselblad launched the H6D, a technological feat with an all new electronic platform, delivering superior craftsmanship and image quality. Later the same year, Hasselblad introduced the world’s first mirrorless digital medium format camera – the X1D. Headquartered in Gothenburg, Sweden, where the cameras are handmade, Hasselblad is a global brand with offices in New York, London, Tokyo, Paris, Copenhagen and Hamburg with distributors throughout the world. For more information and how to book a Hasselblad Experience, visit Hasselblad online: www.hasselblad.com/experience